This February, Australian specialty coffee roaster Toby’s Estate is excited to announce the launch of their brand-new Single Serve Coffee.Changing the game, Toby’s Estate set out on a mission – create simple and accessible instant coffee, that actually tastes great. Removing the stigma around instant coffee, the revolutionary single serve bags are packed with Toby’s Estate delicious roasted coffee, freshly ground and nitro sealed to retain freshness.
Whether you’re a jetsetter, explorer, eco-consumer, or are just spending your day at home or in the office, Toby’s Estate Single Serve Coffee Bags are the easiest way to make a cup of coffee anytime, anywhere. For a mid-morning slump or afternoon pick me up, you can now enjoy a delicious barista-made coffee with no mess, no fuss and no need for a machine.
Born and bred in Sydney in 2001, Toby’s Estate is proud to source and share expertly made specialty coffee with coffee connoisseurs and everyday drinkers alike. Understanding what Australians want and need, the brands expert coffee roasters have perfected their artful approach to roasting coffee beans, created with craftsmanship and served with quality and freshness.
To celebrate the launch of their Single Serve Coffee, Toby’s Estate will be giving away 1,000 free coffees for consumers to enjoy for themselves. The activation will launch in the coffee capital of the world, Melbourne on Friday, 21 February and Saturday, 22 February before moving to Sydney on Friday, 28 February and Saturday, 29 February. Consumers can head on down to either event to sample the delectable single serve coffee and those that love the taste can sign up on site to go into the draw to win A Year’s Supply of Coffee.
When and where to grab your free Toby’s Estate Single Serve Coffee:
Melbourne
Friday, 21 February: 7am-11am at Southern Cross Station
Saturday, 22 February: 9am-1pm at Southern Cross Station
Sydney
Friday, 28 February: 7am-11am at World Square
Saturday, 29 February: 10am-2pm at Chatswood Mall
The Single Serve Coffee Bags are 100% biodegradable, with the sustainable outer packaging made using renewable and compostable materials. All that’s needed is a cup and hot water to make a delectable cup of coffee and enjoy Australia’s favourite, Toby’s Estate taste.
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