Agoda has today launched its biggest integrated campaign, “GoLocal”, aimed at stimulating domestic tourism across its Asia Pacific and global markets, and has signed up thousands of hotel partners in the pre-launch phase.
Accommodation providers opting in to Agoda’s GoLocal initiative are set to benefit from its multi-channel approach to helping partners reach and convert travelers looking for great domestic travel deals. In its largest domestic initiative, Agoda has developed a fully integrated sales and marketing campaign to support its GoLocal program, investing in coordinated social media campaigns, digital brand activations and video content, and targeted public relations activities, as well as bespoke customer marketing and a dedicated landing page www.agoda.com/golocal.
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