Ahoy Days, the instant day charter booking platform founded by the Malouf family behind global superyacht brand Ahoy Club, today announces its global launch, expanding beyond Australia into the Mediterranean with destinations across Italy’s Amalfi Coast, the French Riviera, and Sicily. Further destinations will follow.
The platform allows guests to browse, select, and book a day charter in minutes with live availability and real-time pricing. Since launching in Sydney, Ahoy Days has facilitated over 1,000 day charters and assembled a fleet of more than 200 vetted boats across Australia.
The Problem Ahoy Days Was Built to Solve
Despite the global charter industry being worth billions, booking a simple day on the water has remained unnecessarily difficult, plagued by email chains, opaque pricing, and days-long response times. Most platforms cater to week-long superyacht charters, leaving a significant gap for those who simply want a beautiful boat for the day. Ahoy Days was built to eliminate every last obstacle standing between a guest and a perfect day on the water.
“You should be able to sit at lunch, decide today’s the day, and be on the water an hour later. That’s the whole point. We built the thing that makes that possible.”
Ellie Malouf, Founder, Ahoy Days
The platform offers live availability, instant confirmation, and a curated selection of vessels. Every boat is independently vetted by the Ahoy Days team for service, safety, and experience standards before appearing on the platform. Guests can filter by group size, occasion, and duration, making it just as easy to plan a corporate event as a spontaneous afternoon with friends.
Built on a Decade of Charter Expertise
Ahoy Days is the latest venture from the Malouf family, founders of Ahoy Club, one of the world’s leading superyacht charter companies, operating globally across Europe, the Americas, and the South Pacific. That network, those operator relationships, and that industry knowledge underpin everything Ahoy Days has built.
“We’ve spent years in this industry. We know the operators, we know the boats, and we know what a great day on the water looks like. Every boating journey begins with a day out on the water, and Ahoy Days is our way of opening that world up to everyone, making those experiences easier and more accessible than ever before.”
Ellie Malouf, Founder, Ahoy Days
The Mediterranean launch marks the first of several planned international expansions, with additional markets confirmed throughout 2026. The region was chosen for its density of world-class operators, its year-round appetite for luxury experiences, and its natural fit with the Ahoy Club network already active across European waters.
