In an unparalleled display of business prowess and international allure, Adelaide, alternatively known as Tarntanya, is gearing up to play host to one of the most anticipated events in the corporate world: Dreamtime 2023. This signature incentive showcase, presented by Tourism Australia, is slated to unfold next month, marking a pivotal moment in the revitalization of Australia’s business events sector.
After a hiatus since 2019, due to the global pandemic, Dreamtime is poised to make a triumphant return, providing an invaluable platform for close to 80 international business events buyers, 14 media representatives, and 90 of Australia’s leading industry sellers. The event promises to be a veritable nexus for forging connections, reigniting relationships, and exploring the vast potential of Australia as a premier destination for business events.
Robin Mack, Tourism Australia’s Executive General Manager of Commercial & Business Events Australia, encapsulates the sentiment of anticipation and confidence, stating, “The international business events landscape has considerably strengthened over the past year, and the outlook for Australia’s role within it is exceptionally positive.” Mack highlights Australia’s commendable ranking as the number one incentive destination, emphasizing its unparalleled business facilities, exceptional value, and unwavering commitment to safety and security.
In collaboration with Business Events Adelaide, Dreamtime 2023 will commence its grand showcase at the renowned Adelaide Convention Centre. The event’s agenda is meticulously crafted, featuring a Business Session designed to foster networking among Australia’s industry stalwarts, an exclusive media event, and a series of immersive experiences that spotlight Adelaide’s rich and diverse incentive offerings.
Damien Kitto, the Chief Executive Officer of Business Events Adelaide, echoes Mack’s enthusiasm, expressing his eagerness to introduce Adelaide – and by extension, Australia – to the world as a bespoke corporate incentive destination. “Adelaide is poised to showcase its unmatched flexibility, variety, and quality through an exceptional program of experiences, tailored for groups of all sizes,” Kitto affirms.
Beyond the walls of the convention centre, Dreamtime extends its influence to key incentive destinations across Australia, thanks to partnerships with Australian convention bureaux. Participants can expect to be enthralled by the wonders of Cairns, the spiritual allure of Uluru, the natural beauty of Kangaroo Island, and the urban vibrancy of cities like Sydney, Melbourne, and Brisbane.
As the countdown to Dreamtime 2023 continues, the event stands as a testament to Australia’s resilience and its unwavering commitment to excellence in the business events arena. It is more than just a showcase; it is a clarion call to the world, proclaiming Australia’s readiness to lead, inspire, and drive the future of international business events.
To discover more about this monumental event and to secure your place in the heart of the action, we invite you to visit the official Dreamtime 2023 event website.
Written by: Michelle Warner
