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WHAT: Lybra ­– developer of the Assistant, a machine learning, demand-centric revenue management system (RMS), and Revenue Hub – the leading source of hospitality industry information, jobs, events and expert views on topics related to Revenue Management, Reservations, Front Office, Distribution, eCommerce and Digital Marketing – are proud to announce the upcoming online round table discussion, “Revenue Management Technology: Leadership & Data Science,” which gives viewers the opportunity to be a “fly on the wall” for intimate discussions between the CEOs and CTOs of the top revenue management companies in the world, about the future of revenue management technology and the importance of data science in modern RMS.

WHEN/WHY: July 28, 2021 – The Application of Data Science in Revenue Management
A Discussion with the CTOs of Leading RMS Developers Worldwide

16:00-18:00 CET

Confused about data science, machine learning & artificial intelligence?! Wondering what all of these technologies have to do with your hotel’s room rate or revenue management strategy?!

Join the Chief Technology Officers (CTOs) of the leading revenue management systems (RMS) developers in the world, for an easy-to-understand, educational discussion about the importance of data science in modern RMS.

During this event, you’ll learn:

-How did COVID change the way that developers used different types of data in the development of their RMS?
-What is data science & how does it help your RMS set the most accurate rates?
-In times of low demand, how does data science enable your RMS to identify and capture pre-existing demand, increasing your bookings and revenues?
-What is the RMS of the future going to be able to do?
-How and why will the role & responsibilities of the revenue manager change when data science-based RMS become standard?
-How and why do different RMS companies use data science differently in their solutions?
-How do you choose the best RMS for your specific property?

July 29, 2021 – The Definition of Insanity in Revenue Management
A Discussion with the CEOs from Leading RMS Developers Worldwide
16:00-18:00 CET

COVID has already changed the way that hoteliers think in certain areas of operation (i.e., cost base, technology, metrics, etc.), but to be successful in our “new normal”, hoteliers must also evolve and change to get more bookings, revenue and consistent profitability.

Join the Chief Executive Officers (CEOs) from leading RMS developers worldwide to discover the future of revenue management – and what it will take to make your property profitable TODAY!

In this event, you’ll learn:

-What will the future of revenue management, immediately post-COVID and 5-10 years from now, look like?
-How implementing an RMS can complement your existing revenue management strategy – not replace it – without adding substantial costs or tech headaches.
-What are the revenue management metrics that hotels should be using in the future?
-Total Revenue Management (TRM) vs. Total Profitability: Are both effective metrics for hoteliers? If so, which is the better metric for hoteliers to adopt, today and in the future, and why?

WHO: The event will feature C-level executives from the top five RMS developers in the world: IDeaS, Lybra, Atomize, Beonprice and Pace Revenue.

WHERE: All hotels and/or travel technology companies are invited to attend the online event, taking place July 28 and 29, to learn about the future of revenue management technology from the best-of-the-best in revenue management and data science. Join the 1440+ people who have already registered, and register today to save your seat: https://www.linkedin.com/events/revenuemanagementtechnology-lea6821203067065782272/