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Tom WellandThe cultural adventure specialists continue to expand the trade team citing travel agent partners as integral to company success.

Inside Travel Group and specialist travel brands InsideJapan and InsideAsia go from strength to strength with big plans for the trade, starting with the new appointment of Global Trade Marketing Manager, Tom Welland.

Tom joins the specialists from ski holiday tour operator, Heidi and says, “I am so excited to join Inside Travel Group and am looking forward to supporting our trade partners in achieving their growth goals.”

“This company already has an incredible reputation in terms of its product and service, but my role here is to make it even easier for our trade partners to sell InsideJapan and InsideAsia trips.”

Tom continued, “During my time at Heidi, I supported the company in the best performing season to date and I intend to do that on a bigger scale here at Inside Travel Group.”

Head of Trade, Gabo Quiros said, “Tom will play an important role alongside our BDM’s and the magnificent team of specialist consultants we have at Inside Travel Group.”

“In 2024, we have seen record sales months for trade with approximately 30% increase on 2023, with trade business representing 40% of overall business and with Tom’s help, we look to continue growing partnerships and driving growth together with them. Our travel agent partners are integral to our success,” added Quiros.

InsideJapan had record numbers of travelling customers so far in 2024, in line with recent announcements from the Japan National Tourism Agency that March was the country’s busiest ever month for inbound tourism. InsideAsia has also had a record quarter with 2024 booking confirmations up 175% on 2023 with Korea as its fastest growing destination, representing 48% of bookings so far this year.