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Australia-based travel sales, PR and marketing consultancy Linkd Tourism has been appointed to represent Arizona Office of Tourism, USA, in Australia and New Zealand, with activity commencing immediately across Trade, PR and Consumer Marketing. The account will be directed by Linkd Tourism’s account director, Millie Browne, with Jack Curtis as the Trade Account Manager. Trina Shepherd will be the PR Director along with Jennifer Plahm the PR Account Manager for as needed media relations services. Ben Urquhart will direct all consumer marketing campaigns.

“Arizona is excited to grow our connection with Australians,” said Lisa Urias, CEO of the Arizona Office of Tourism. “With so many new resorts, experiences and attractions to share, we’re looking forward to working with Linkd Tourism as a critical partner in sharing the absolute best of the Grand Canyon State.”

Arizona is not just a land of stunning landscapes; it’s also becoming a top spot for sports and outdoor enthusiasts thanks to more than 330 days a year of sunshine. Its diverse terrain provides year-round activities from hiking in the Grand Canyon to exploring the red rocks of Sedona. Golfers find paradise in Arizona with its world-class courses set amidst beautiful desert landscapes. Outdoor adventures abound, from hot air ballooning to white-water rafting, ensuring there’s something for every thrill-seeker.

For sports fans, Arizona offers professional baseball, football, and basketball teams, making catching a game a must-do. The state boasts impressive venues like State Farm Stadium and Chase Field, hosting major events throughout the year. Beyond sports, Arizona’s rich culture includes 22 American Indian tribes and a vibrant Western heritage.

Quote from Millie Browne, Account Director: “We are thrilled to have been appointed as the agency to continue representing the Arizona Office of Tourism (AOT) in our market. The team at AOT are professionals in the industry and having AOT’s Joanna Tejeda recently in market really shows the dedication of the team and commitment to the Australian and New Zealand market.”