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As the need to fuse makeup with skincare becomes increasingly important to consumers, experts predict the demand for liquid bronzers will significantly grow by 2025, especially in North America.
One company trailblazing the liquid bronzing market is Saltyface. But the Goop-approved brand didn’t create just any liquid bronzer – it formulated a bronzer with real skincare ingredients that offers intense hydration while visibly brightening your skin and reducing the appearance of dark spots.
The Liquid Bronzer works for you instead of against you, using better-for-you ingredients including Hyaluronic Acid, Niacinamide, and botanical extracts to hydrate and improve your skin’s appearance while you wear it and to help you achieve an even better glow for your no-makeup days.
The unique bronzer is created as an all-around clean product to keep both sensitive skin and the environment in mind. It’s made with real clean ingredients and is one of the first brands to use Sugar Cane Tubes for its packaging
Just like its existing lineup of summer-in-a-bottle products, Saltyface’s Liquid Bronzer lives in the space between cosmetics, tanning, and skincare to create an effortless, sunless glow. It comes in one concentrated shade that can be applied to a wide range of skin tones without compromising the look of your tan.
It can also be used in three different ways: mixed with your moisturizer or serum for a glowy boost year-round, mixed with makeup to match your skin when you’re tan, or as a contour product to add dimension to your face.
“All our products are designed to emulate the look of a day in the sun, and this product does exactly that,” explains Bethany Menzel, the Co-Founder of Saltyface. “It is paired seamlessly with the rest of our lineup, whether you use it to boost your glow in between tan applications, mix it with your makeup to match your skin when it already has a freshly Saltyface tan, add it on top of your tan to add dimension to your face, or pair it with our Freckle Paint for a sunny look.”
Saltyface’s Liquid Bronzer drops November 14th ($36 USD / $42 CAD for a 30ml bottle), containing high-quality skincare ingredients that work for you, not against you, including:
●     Hyaluronic Acid- Offers intense hydration to make your skin look and feel smoother and plumper.
●     Niacinamide- Helps to visibly brighten your skin and reduce the appearance of dark spots.
●     Aloe Leaf Extract – Hydrates and defends skin from environmental stressors.