Visit USA Australia, the premier organization dedicated to promoting travel between Australia and the United States has achieved a significant milestone by surpassing 100 members for 2023. This accomplishment underscores the immense significance of the Australian travel trade in revitalizing visitor numbers to the United States from Down Under.
With the travel industry gradually recovering from the pandemic’s impact, Visit USA Australia’s achievement showcases the strong commitment and investment made by members in both Australia and the US. The past twelve months have witnessed a remarkable surge in support, demonstrating agents’ confidence in the Australian market. This success can be attributed to the organization’s strategic events and the fruitful partnership with Destination Webinars.
Caroline Davidson, President of Visit USA Australia, expressed her delight and gratitude for the remarkable progress. “We are thrilled by the level of investment and dedication shown by our members, both in Australia and the US. It is truly a testament to the exceptional work done by our Secretariat, Aida Osta, and volunteer executives David Clark from Tauck and James Hewlett from Collette. Together with our newly appointed Secretary, Belinda Harvey from Discover the World, Visit USA Australia is positioned for continued success as we head to IPW in San Antonio from May 20th to 24th.”
The organization’s growing membership includes renowned entities such as Visit Salt Lake, Visit Big Sky, Visit San Antonio, and Holland America Line. These recent additions further reinforce the commitment of the Australian travel industry to foster ties with crucial US destinations.
Visit USA Australia will host its annual IPW Welcome Reception to celebrate this milestone and express gratitude to its members. This eagerly anticipated event will gather Australia and New Zealand’s travel and media delegations at Howl at the Moon in San Antonio. The reception is proudly sponsored by Delta Air Lines, Los Angeles Tourism & LAX, and Gate 7, with Travel Texas and TravMedia support.
As the Australian travel industry continues to gain momentum, Visit USA Australia remains dedicated to promoting transpacific travel and strengthening partnerships between the two nations. For more information about Visit USA Australia and its initiatives, please visit its official website at http://visitusa.org.au.
Written by: Stephen Morton