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turned on Hotel LED signageAmadeus is the first GDS provider to integrate Hilton’s API, enabling the chain to distribute content faster. The single API improves connectivity between Hilton and the Amadeus GDS to enhance hotel sales opportunities.

A more advanced direct API connection will mean travel agents and their customers can see information in critical areas, such as a cancellation policy, so expectations can be set in advance of a guest’s stay.

The Amadeus GDS is the first to directly integrate with the company’s API, which means both Hilton and Amadeus will benefit from a faster, more advanced connection to the GDS channel in areas such as credit card information, cancellation policies and meal plan details.

As travel demand continues to grow, hoteliers want to ensure they reach high volumes of customers through their Global Distribution System (GDS) connection. With the new integration of Hilton’s API into the Amadeus distribution system, Hilton will be able to scale up more effectively and roll out new features faster than ever before. It assures hotels that their inventory and rates are seen by as many potential sellers and customers as possible.

The new API integration will also help to improve the overall customer experience and booking process for guests. The ability to distribute inventory and rates through various channels, including the GDS, is critical in today’s operating environment. With this in mind, Hilton partnered with Amadeus to implement its API within the Amadeus distribution system. Previous connectivity through multiple APIs meant that changes to content could not be as easily accommodated.

Oral Muir, Vice President, Partnership Development & Global Distribution at Hilton, said: “At Hilton, we are constantly evolving to create a more frictionless travel experience and to meet and exceed the needs of our current and future customers”.

By partnering with Amadeus, we’re bringing a first-of-its-kind technology solution to the hospitality industry and making significant strides in our effort to employ the latest, award-winning innovations and standards to improve the performance of our hotels and elevate service to our customers.

Katja Bohnet, VP of Hospitality Distribution, Hospitality, Amadeus comments: “We’re proud to partner with Hilton on this new API integration with the Amadeus GDS”.

We are adopting a “one API, any channel,” approach to hotel distribution through the GDS to ensure that the quality of content available for distributors is the most reliable and advanced it has ever been. This is a significant milestone for our industry and Hilton, as the new API looks to overcome the historical challenges of limited reach and connectivity.

 

Written by: William Trevan

 

 

 

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