Swan Hellenic announced today that Brigita Devries has been appointed Pacific General Manager. Reporting directly to Alfredo Spadon, Swan Hellenic’s Senior Vice President of Global Sales and Marketing, Brigita is launching the newly-revived cultural expedition cruise pioneer’s growth in the Australia and New Zealand markets to consolidate its position as the leading innovator in this unique sector.
Admired for her strong performance in increasingly senior Sales and Marketing roles at Norwegian Cruise Line, Star Cruises and Crystal Cruises over 22 years, Brigita cemented her reputation as managing director through the global health crisis. Deploying innovative blended techniques, she was able to keep trade and consumer markets engaged while building strong team motivation to power effective post-pandemic resumption. These outstanding interpersonal and customer service skills make her an ideal fit for Swan Hellenic, with its emphasis on personalisation and dedicated service to see what others don’t.
Alfredo Spadon, Swan Hellenic’s Senior Vice President of Global Sales and Marketing, commented: “We’re absolutely delighted to have Brigita on board! Her track record for combining innovative strategic thinking with a truly caring customer and trade focus make her perfect to advance our market position as a unique brand in Australia and New Zealand.”
“Joining Swan Hellenic is a privilege and pleasure,” said Brigita Devries. “Everyone in the open and dynamic team is driven by a passionately uncompromising focus on taking this iconic, pioneering brand forward into the next phase of its history. I look forward to bringing some fantastic developments to trade and consumers in the coming months.”
