ibis, a leading brand within the Accor group, has announced the global debut of “ibis MUSIC We Are Open”, a virtual voyage featuring a roster of international headliners curated by Sony Music Entertainment as well as up-and-coming talents from all over the world identified in collaboration with Spotify.
Headlining the “ibis MUSIC We Are Open” tour are Charlie Winston (France), Pabllo Vittar (Brazil), and Izzy Bizu (UK), who will all perform from ibis locations around the world.
The performances will be broadcast virtually around the world via Instagram TV (@ibishotels), Facebook and YouTube. They will celebrate a theme of openness to the world and to others, reaffirming the ibis core values of togetherness and inclusiveness, while sharing a message of hope and unity to all.
The multi-talented artist Charlie Winston, the Brazilian superstar Pabllo Vittar, and the British songstress Izzy Bizu, will take the ibis community along on their own personal journeys to discover talented up-and-coming artists that defy stereotypes and convention in their own countries. It will also allow the public to “virtually traverse” the globe through the lens of music and discover 12 vibrant destinations, as well as many ibis flagship hotels.
For example, Izzy Bizu has curated an impressive lineup and will highlight the unique tone and style of Hanni (Australia), the refreshing RnB and Pop of Amilli (Germany) and the hip-hop producers and songwriters virtuosos Meta4Planet (Morocco). The journey also allows fans to discover musicians from Mexico, India, Belgium, Indonesia, Poland, and Spain, showcasing artists from some of the most exciting destinations in the world.
The Australian leg of the tour launches on 29 March and finishes on 1 April, 2021.
Commenting on the ibis MUSIC virtual gig series, Hanni, said: “I’m thrilled to be representing Australia as part of the amazing ibis MUSIC, along with eight outstanding up-and-coming artists from around the globe. I’m so excited to share my very special live performance which was recorded at my old high school, Music Industry College in my hometown. Showcasing five new songs including my singles ‘Golden Eyes’ and ‘Wired’ – I hope you like what you hear! Come join me for this special celebration of music from all around the world.”
ibis has been a trailblazer in the hospitality industry since 1974 and continues to shake up economy hotel standards by creating a new kind of hotel social scene. With travel restrictions still in place in many parts of the world, ibis keeps the music going with the “ibis MUSIC We Are Open” campaign.
Izzy Bizu, the British songstress and master of vibrant pop, said: “I’m thrilled to join this special journey with ibis MUSIC – to re-connect artists and fans from around the world in these socially distanced times. Music has the ability to transcend the differences between us and bring us together like nothing else, and I’m incredibly excited to begin this musical adventure.”
ibis fans and music aficionados are invited on a musical tour of the world by connecting with @ibishotels and the talented artists being showcased on the brand’s social networks. ibis will be sharing gig details on Instagram along with opportunities to win special prizes, discover new Spotify playlists and much more over the coming months.
