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U.S. weekly hotel occupancy remained relatively flat from the previous week, according to STR‘s latest data through 30 January.   

24-30 January 2021 (percentage change from comparable week in 2020):

  • Occupancy: 40.4% (-29.6%)
  • Average daily rate (ADR): US$89.62 (-29.8%)
  • Revenue per available room (RevPAR): US$36.23 (-50.6%)

Aggregate data for the Top 25 Markets showed lower occupancy (38.4%) but higher ADR (US$95.50) than all other markets.

Tampa/St. Petersburg, Florida (58.2%), reported the highest occupancy level among the Top 25 Markets.

Top 25 Markets with the lowest occupancy levels for the week included Oahu Island, Hawaii (22.8%), and Minneapolis/St. Paul, Minnesota-Wisconsin (27.7%).