Mediterranean tour and cruise experts Sun Island Tours are pleased to announce the appointment of Michael Woods to manage their strategic brand and marketing activities as they gear up for major expansion later this year.With a successful background in tour wholesaling, destination marketing and communications spanning 15+ years, Michael ‘sea changed’ to the NSW Northern Rivers region last year from Sydney, establishing a boutique marketing consultancy just outside Byron Bay.
“I’m excited to be working with an established and reputable team that prioritises their clients, whether it be pioneering new destinations, developing new systems, or ensuring they have access to round-the-clock service and support,” says Woods. “This partnership is a great fit for both of us and I look forward to the challenges and opportunities ahead.”
Celebrating 30 years of success sending clients to the Mediterranean and Middle East, Aussie owned Sun Island Tours has worked tirelessly to now boast one of the highest levels of repeat customers in the business, an accolade that speaks volumes for their impeccable customer service, innovative and tailor made holidays, and great relationships with the retail trade network.
“With Michael heading up our strategic brand and marketing activities at this pivotal time in Sun Island Tours’ history, I am extremely confident that we now have the right team in place for our future, soon to be announced plans,” says Sun Island Tours General Manager, John Polyviou.