“We must identify our customers’ preferred destinations and services and analyze when and where to add operations and which services to enhance.” We also found hope and pleasure in returning to work to see our colleagues,” shared Walter Cho in his New Year’s message that was posted on the company’s employee site on January 2. “ESG management is no longer a choice but mandatory to the survival of our future,” he said.
Cho reiterated, “2023 is a pivotal year for completing the huge task of closing our acquisition of Asiana Airlines. We will not stop here, but continue to make Korean Air a responsible company that fulfills its corporate responsibilities and is beloved by its customers.”
Finally, Cho said, “While the future demands more wisdom than ever, we will continue as we always have”.
“We’ve seen a glimpse of normalization and the airports are beginning to bustle with passengers we have missed dearly. We are the country’s top aviation experts and know how to give our customers around the globe the ultimate travel experience.”
In his New Year’s address to the Korean Air team, Korean Air’s Chairman and CEO, Walter Cho, emphasized the importance of gaining a competitive edge as the aviation industry normalizes post-COVID.
Cho urged the team to understand customers’ needs more fully and keep up with the market demands. We’re armed with more than half a century of experience and will use this insight to address our future.”
Cho also emphasized Korean Air’s environment, social and governance (ESG) duties as a responsible member of society. Introducing eco-friendly aircraft, reducing waste through increased in-cabin recycling, and operating an ESG committee to improve governance are all part of our efforts to support our social responsibility.
“There have been numerous challenges on our way, but we’ve always overcome and leveraged them to create new opportunities. We are in the last stage with the remaining overseas competition authorities reviewing the merger.” Cho also confirmed the company’s plans to complete the acquisition of Asiana Airlines in 2023 successfully.
Amidst growing economic uncertainties, Cho assured the airline’s confidence and readiness to move forward. He thanked the Korean Air team for their patience and asked them to do their part as one family.
Written by: William Trevan
