Mercure Hotels & Resorts, a brand dedicated to celebrating local experiences since 1973, announces the opening of Mercure Ambassador Seoul Dongdaemun, a new hotel that celebrates the distinctive character, creativity and energy of Seoul’s iconic Dongdaemun district.
Located in the heart of Dongdaemun, one of Seoul’s most renowned shopping, cultural and tourism districts, Mercure Ambassador Seoul Dongdaemun provides an ideal base for business and leisure travellers to experience the city’s dynamic urban lifestyle. Guests are moments from key landmarks including Dongdaemun Design Plaza and Cheonggyecheon Stream, with convenient access to the district’s fashion, design, dining and cultural attractions.
Inspired by Dongdaemun’s unique blend of heritage and contemporary creativity, the hotel reflects Mercure’s commitment to creating welcoming spaces that connect guests with the local surroundings. The design brings a modern interpretation of the neighbourhood’s character, offering a sense of place that is both locally rooted and comfortably contemporary.
Mercure Ambassador Seoul Dongdaemun features 336 thoughtfully appointed rooms, combining contemporary comfort with functionality for both business and leisure stays. Each room has been designed to provide a relaxing urban retreat, with warm interiors and practical amenities.
Dining at Mercure Ambassador Seoul Dongdaemun reflects the neighbourhood’s vibrant culinary scene. LAMER is an interactive all-day dining restaurant featuring live cooking stations and a selection of Korean and international cuisine, while Café M offers a relaxed setting for light refreshments and informal meetings throughout the day.
Additional facilities include a modern fitness centre, three meeting rooms and a business corner, providing convenient spaces for guests to stay active, meet, work and connect during their stay.
Garth Simmons, Chief Operating Officer, Premium, Midscale & Economy Division, Asia, Accor, said: “The most memorable travel experiences are often shaped by the places that give a destination its unique character. Mercure hotels are designed to help guests discover destinations from a local perspective, uncovering the stories that make every stay unique. As Seoul continues to captivate travellers from around the world, we are delighted to expand our network in the city with the opening of Mercure Ambassador Seoul Dongdaemun, a hotel that celebrates the authentic spirit of one of Seoul’s most dynamic districts.”
Jay Seong, General Manager, Mercure Ambassador Seoul Dongdaemun, added: “Mercure Ambassador Seoul Dongdaemun captures the energy and creativity that define this iconic district. From locally inspired interiors to culinary experiences and convenient facilities, every element has been carefully considered to help guests experience the very best of Seoul with comfort and ease.”
Since 1973, Mercure has been dedicated to unveiling the treasures surrounding each hotel. Today, with more than 1,000 hotels in over 65 countries, Mercure global in reach and local at heart, with each hotel shaped by its surroundings, inspired by local stories and crafted by many hands. As the largest midscale network outside the United States, Mercure combines global scale with strong local identity in every destination.
To celebrate its opening, Mercure Ambassador Seoul Dongdaemun is offering the ‘Hello Dongdaemun’ offer, starting from KRW 187,000. Available until 31st August 2026, the offer includes breakfast for two, a welcome drink, dining discounts, bonus reward points and other exclusive benefits.
Members of ALL Accor, the all-in-one booking platform and award-winning loyalty programme, can enjoy exclusive benefits and earn reward points during their stay. Points can be redeemed for future stays, dining, and unique experiences across Accor’s global network. Enrolment is free at all.com.
