As traditional landlocked Gulf hubs move indoors for the peak summer season, Shura Links is proving that summer in the Middle East can be an active, open-air luxury experience.
As well as its pleasant microclimate, the destination has become even more accessible to European travellers after Red Sea International Airport partnered with airline BeOnd to introduce new direct connections from London, Paris, Munich, Moscow and Zurich, building on existing flights from Milan and Malé in the Maldives.
Operating more than 30 weekly services, the expanded network significantly strengthens international connectivity to The Red Sea. Combined with convenient regional connections via Doha and Dubai, the destination is ideally positioned to welcome both international visitors and Gulf residents seeking a luxury weekend retreat or extended golf getaway.
At the heart of The Red Sea destination lies Shura Links, the 18-hole championship course designed by world-renowned architect Brian Curley. Benefiting from a unique island microclimate, the course offers a golfing experience unlike anywhere else in the region. While major regional cities bake in stagnant, heavy humidity, Shura Island benefits from its low-lying marine geography and the naturally cooling Red Sea breeze.
The result is a pleasant, comfortable playing environment with a constant 9 to 16 mph coastal breeze that naturally moderates the summer heat. These natural conditions create an ideal setting for an active summer experience.
Players can comfortably tee off on a lush, beautifully contoured par-72 course thoughtfully designed to offer a strategic yet enjoyable test for golfers of all abilities.
Several holes play directly along the turquoise shoreline, allowing guests to transition seamlessly from a morning round of golf to an afternoon diving, snorkeling, or yachting in some of the warmest, most biodiverse waters on earth, where summer sea surface temperatures hover at a perfect 30 degrees.
“Shura Links sets a completely new benchmark for golf in the region,” said Jon Brook, General Manager of Shura Links, “It’s more than just a course; it is a place to connect and experience the raw, natural beauty of the Red Sea. With improved international connectivity making it easier than ever to visit, guests can enjoy an outdoor summer escape that is highly playable, highly scenic and entirely sustainable.”
Managed by Golf Saudi and anchored by a striking Foster + Partners-designed clubhouse, Shura Links is flanked by 11 ultra-luxury hotel properties, including the newly opened Four Seasons Resort, SLS, and The Red Sea EDITION. Combined with newly expanded direct air links from Europe, the destination offers a seamless luxury journey from airport to island escape.
It stands ready to welcome global travelers looking for a cooler alternative to the traditional desert summer.
