Vietjet Thailand continues to enhance passengers’ inflight experience with the launch of its newest menu item, “Cheeva Thai Boat Noodle.” Developed in collaboration with Charoen Pokphand Foods Public Company Limited (CPF), the new menu brings the authentic taste of Thailand’s beloved boat noodles onboard, highlighting the nutritional benefits of Cheeva Pork, a premium Omega-3 enriched protein raised on a strictly monitored superfood diet. With a 100% guarantee of no antibiotics or red-meat enhancers, this collaboration offers passengers an in-flight dining choice that is both delicious and highly nutritious. The introduction of the new menu reflects Vietjet Thailand’s ongoing efforts to refresh and enhance its onboard services, continuously introducing new culinary options that add variety and enjoyment to passenger journey while maintaining quality and convenience.
The official launch ceremony was honored by the presence of Mr. Bhubet Kittiyanpanya, Deputy Head of Commercial Department of Vietjet Thailand, and Ms. Suppara Sriboon, Sales Director – Food Service Business at CPF. Held at Suvarnabhumi Airport, the event attracted strong interest from passengers, with special souvenirs, “Cheeva Pork eye masks,” distributed to travelers to celebrate the occasion, create a memorable experience, and help build awareness of the new menu.
Mr. Bhubet Kittiyanpanya, Deputy Head of Commercial Department of Vietjet Thailand, said “Vietjet Thailand is pleased to collaborate with CPF, our long-standing partner, to introduce the ‘Cheeva Thai Boat Noodle’ as part of our effort to continuously enhance the inflight experience for our passengers. Through this collaboration, we continue bringing authentic Thai flavors onboard while incorporating ingredients with added nutritional value, ensuring that the menu not only delivers great taste but also offers health benefits. We aim to provide passengers with a satisfying and memorable dining experience throughout their journey.”
Ms. Suppara Sriboon, Sales Director – Food Service Business at CPF, said “At CPF, we are committed to developing high-quality food products that combine exceptional taste with nutritional value. By leveraging our expertise in food innovation, we create culinary solutions tailored to the needs of our business partners, including airlines, hotels, and restaurants of all sizes, ensuring that our products deliver taste, quality, and convenience in any environment. Our collaboration with Vietjet Thailand marks another significant step in bringing CPF’s quality ingredients to the in-flight dining experience, allowing passengers to enjoy a beloved Thai favorite during their journey.”
The Cheeva Thai Boat Noodle menu is now available on every Vietjet Thailand flights at a regular price of 180 Baht. To celebrate the launch, passengers can enjoy a special combo featuring Cheeva Thai Boat Noodle with Coca-Cola for only 180 Baht from 3 April to 31 April 2026, offering great value for a delicious inflight meal.
