Tourism Whitsundays has confirmed Bishopp Outdoor Advertising as the Naming Rights Sponsor of the 2026 Whitsundays Tourism Awards, reinforcing a valued partnership that continues to support the region’s celebration of tourism excellence.
The renewed agreement will run from 1 July 2026 through to 30 June 2027, encompassing both the inaugural Tourism Day 2026 and the Whitsundays Tourism Awards to be held in October.
The continuation of this partnership reflects a shared commitment to championing the Whitsundays visitor economy and recognising the operators and individuals who deliver exceptional visitor experiences across the region.
Tourism Day 2026 will provide an opportunity for industry stakeholders to connect and look ahead to emerging opportunities, The Whitsundays Tourism Awards will celebrate innovation, excellence and leadership within one of Australia’s most iconic destinations.
“Tourism operators are the heartbeat of destinations like the Whitsundays, and these awards are an important opportunity to recognise the businesses and individuals delivering exceptional visitor experiences,” said Bishopp Sales Director, Dominic Lis.
“We’re proud to continue our long-standing partnership with Tourism Whitsundays as Naming Rights Sponsor of the Whitsundays Tourism Awards and inaugural Tourism Day. At Bishopp, we’re passionate about helping showcase incredible destinations and supporting the industries that help regional Australia thrive. Celebrating excellence across the tourism sector reinforces the strength of the Whitsundays as one of Australia’s most iconic tourism destinations.”
Chief Executive Officer of Tourism Whitsundays, Tim Booth, welcomed the continuation of the partnership and looks forward to working closely together across the 2026 to 2027 period to deliver two flagship industry events that continue to elevate the profile of The Whitsundays.
“We are delighted to once again welcome Bishopp Outdoor Advertising as our Naming Rights Sponsor for the Whitsundays Tourism Awards and our brand-new event, Tourism Day,” Mr Booth said.
“Strong industry partnerships are essential to the success of our region’s visitor economy. Bishopp’s continued commitment demonstrates a clear belief in the strength, resilience and future potential of The Whitsundays.”
“Tourism Whitsundays exists to advocate for our operators, strengthen our destination brand and drive sustainable growth across the region. Having partners such as Bishopp who actively invest in recognising excellence across our industry adds tangible value to our work and to the businesses we represent.”
The Whitsundays Tourism Awards and Tourism Day will take place in October 2026, with further details to be announced in the coming months.
