TravelManagers has never been a company to sit still for long, and its latest move confirms it has been watching the corporate travel market closely and patiently before making its play.
The Australian travel network has officially unveiled Corporate Travel Specialists (CTS), a new corporate-focused brand designed to give experienced corporate advisors and existing Personal Travel Managers (PTMs) a more sophisticated, better-supported way to grow their business travel portfolios.
In a sector where corporate clients increasingly expect leisure-level service wrapped in enterprise-grade systems, CTS arrives as both a strategic evolution and a calculated market correction.
According to TravelManagers Operations Manager Troy Coelho, the new brand was born out of a clear market gap.
“CTS will offer an extensive suite of corporate-focused resources, including a new website, marketing collateral, corporate airfares, hotel and car hire programmes, administrative support from a Corporate Operations Executive and business support from a dedicated Corporate Business Development Manager (BDM).”
That suite is deliberately comprehensive. Corporate Travel Specialists is not a rebadging exercise, but a structural extension of TravelManagers’ long-standing independent advisor model, one that acknowledges the operational complexity of corporate travel while preserving advisor autonomy.
Importantly, CTS advisors and their clients will continue to sit under TravelManagers’ well-established financial protection framework, a point Coelho says matters deeply to risk-conscious corporate clients.
“In addition, our CTS advisors and their clients will benefit from TravelManagers’ system of financial protections, which we believe are the best in the Australian travel industry. These include, but are not limited to, our client trust account and the TravelManagers Customer Fund.”
That assurance is likely to resonate strongly with SMEs navigating tighter compliance expectations and increasingly cautious procurement processes.
Beyond support and safeguards, the CTS model introduces a more proactive growth engine. A newly appointed Corporate Business Development Manager will oversee a Client Leads Program aimed at attracting new SME accounts and pairing them with dedicated PTMs—either home-based or embedded in-house.
“Companies that already have in-house travel advisors or are looking to switch to our model, will also benefit from partnering with Corporate Travel Specialists in order to access to our industry-leading systems and support,” Coelho adds.
Technology also plays a central role. A new online booking tool will allow PTMs to create Amadeus Smart PNRs featuring mixed carriage and fare content, as well as hotels and car hire in the same booking.
It’s the kind of operational flexibility corporate advisors have been asking for quietly for years.
Crucially, CTS does not force advisors into a single commercial identity. True to TravelManagers’ DNA, PTMs can choose to operate exclusively under the CTS banner or adopt a dual-brand model, continuing to trade as TravelManagers for leisure clients.
So far, uptake suggests the concept has struck a chord. Twenty-six PTMs have already opted into CTS, with three trading solely as Corporate Travel Specialists and the remainder choosing to dual brand.
“The concept dovetails neatly with our long-established ‘choose-your-own-adventure’ ethos that supports every home-based travel advisor in tailoring their business to match their individual interests, passions and goals,” Coelho says.
Among the early adopters is Victorian-based PTM Angela Spicer, who sees CTS as a genuine accelerator rather than a distraction.
“Joining Corporate Travel Specialists will give me added tools and support for growing the corporate side of my business, while still allowing me to do what I love on the leisure side. With new systems, corporate-focused support and fresh business leads, I feel like there are no limits on where I can take my corporate travel portfolio.”
In an industry often caught between scale and independence, CTS feels like a pragmatic compromise structured enough for corporate clients, flexible enough for entrepreneurial advisors.
For TravelManagers, it’s a confident statement of intent: corporate travel, when done well, still values relationships, just with better systems and smarter support behind them.
More information is available at the Corporate Travel Specialists website: 👉 https://corporatetravelspecialists.com.au/.
by Michelle Warner – (c) 2025
Read Time: 4 minutes.
About the Writer.
Michelle Warner is a storyteller with jet fuel in her veins — the sort of woman who could turn a long-haul delay into a lesson in patience and prose. She began her career in media publications, learning the craft of sharp sentences and honest storytelling, before trading deadlines for departures as a flight attendant with several major airlines. Years spent at thirty thousand feet gave her a keen eye for human nature and a deep affection for the grace and grit of travellers everywhere.
Now happily grounded, Michelle has returned to her first love, writing, with the same composure she once brought to a turbulent cabin. Her work combines an editor’s precision with a traveller’s curiosity, weaving vivid scenes and subtle humour into stories that honour the golden age of travel writing. Every line is a small act of civility, polished, poised, and unmistakably human.
