Vietjet has reinforced its mission of connecting cultures and communities across the Asia–Pacific region with the launch of the Vietjet Melbourne Vibing Festival, a new full-day celebration of creativity, culture and community powered by the City of Melbourne.
The festival will transform Ron Barassi Sr Park into a vibrant cultural hub on Saturday 13 December, welcoming more than 3,000 attendees all set against the backdrop of one of the city’s most culturally diverse neighbourhoods.
Across the day, attendees will enjoy a diverse program of:
- Stage performances, roaming entertainment, and interactive activities.
- Hands-on creative workshops, spoken word and storytelling sessions, cultural demonstrations, and community conversations.
- A local makers’ marketplace and a global food precinct.
Visitors at Vietjet MelbourneVibing Festival can also look forward to exciting perks and exclusive offers from Vietjet throughout the event, including:
- A lucky draw to win free round-trip air ticket on Vietjet’s Australia–Vietnam routes.
- An exclusive 20% discount onsite on Vietjet flights between Australia and Vietnam.
- A variety of exciting Vietjet giveaways and special gifts for attendees.
As Vietjet continues to expand its global network including fast-growing connections from Sydney, Melbourne, Brisbane and Perth to Ho Chi Minh City, and convenient onward routes to destinations across Vietnam and the broader Asia–Pacific region, the airline’s support for Melbourne Vibing reflects its commitment to cultural exchange, stronger regional ties, and greater travel convenience for Australians.
Vietjet Vice President Nguyen Thi Thuy Binh says, “Vietjet is proud to support a festival that reflects Melbourne’s diversity, creativity, and cultural vibrancy. Connecting cultures is central to our mission, and as we expand our Australia–Vietnam services and broader Asia connections, we offer Australian travellers more choice and convenience. Our partnership with Melbourne Vibing underscores Vietjet’s commitment to community connection, cultural celebration, and strengthening ties across the Asia–Pacific region.”
Festival Director Nupur Malhotra says, “Vietjet Melbourne Vibing is more than a festival — it’s a movement that unites communities through creative energy. It’s a space for discovery, dialogue, and celebration, where every voice, rhythm, and idea belongs. As Presenting Partner, Vietjet is expected to bring its signature spirit of cultural connection and community investment to Melbourne Vibing.”
Melbourne Vibing will also support Destiny Rescue Australia, raising awareness and funds for its work protecting children impacted by human trafficking.
The Vietjet Melbourne Vibing Festival will take place on Saturday 13 December at Ron Barassi Sr Park, Docklands, from 11am to 9pm. The event is free and open to all ages.
