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East Coast Car Rentals is shifting into gear for Black Friday with a limited-time offer of 20% off bookings, giving travellers a more affordable way to hit the road as summer and school holiday travel ramps up.

Running from Friday 28 November to Monday 1 December, the sale gives customers the chance to secure last-minute holiday transport and get ahead on their 2026 travel plans. The Black Friday event delivers 20% off bookings on SUVs, EVs, 4x4s and premium vehicles, with added value across popular brands during the peak travel season.

Ben Whitmore, CMO of East Coast Car Rentals, says, “This sale lands at the perfect time, with many travellers finalising their summer holiday plans, while others are already thinking ahead to their 2026 journeys. We know late November can be expensive and competitive for hire cars, so our Black Friday offer gives travellers a straightforward way to secure the right vehicle at a great price.”

Unlike many competitors who impose blackout periods or travel restrictions, customers can now book any car for any dates and enjoy 20% off. Even better, there’s a 20% discount on an all-inclusive bundle that includes full zero excess cover, roadside assistance, tyre and windscreen protection, and express pick-up,  giving travellers complete peace of mind and flexibility for their next trip.

The offer is available from 28 November to 1 December while vehicles remain available. Terms and conditions apply.