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South Korea has never been shy about rolling out the red carpet, but this time it’s rolling out in style, embroidered with K-pop beats, high-tech theatre, and a big fat “no paperwork” sign for Australians and New Zealanders.

At the 10th National Tourism Strategy Meeting, chaired by Prime Minister Kim Min-seok, officials announced that the temporary exemption from the Korea Electronic Travel Authorisation (K-ETA) will stretch comfortably until December 2026. That means Aussies and Kiwis can slip into Korea without the usual bureaucratic tango — a move aimed squarely at boosting arrivals to Korea’s bold target of 30 million international visitors by 2030.

And there’s more: a brand-new tourist pass will debut in 2026, bundling transport, cultural attractions, and leisure activities into one neat package — a kind of golden ticket for culture vultures and thrill seekers alike.


Everland’s demon hunters: K-Pop meets Netflix

If you thought K-culture had peaked, think again. Yongin’s Everland theme park has raised the bar (and perhaps a few eyebrows) with its new K-Pop Demon Hunters zone.

Inspired by Netflix’s record-breaking fantasy flick, the attraction isn’t just another paint-by-numbers ride. Visitors step into the story, grappling with interactive games, busting moves in K-pop dance challenges, grazing at themed food trucks, and scouring a subway-style shop packed with 38 exclusive pieces of merchandise.

Running until the end of the year, this cultural cocktail is equal parts music, gaming, and narrative theatre, a bold showcase of how Korea’s creative industries punch well above their weight on the world stage.


The curtain rises on Smart Theatre.

Meanwhile, in Seoul’s Daehakro district, the performing arts are getting a digital makeover. The 2025 Welcome Daehakro Festival (27 September—2 November) will roll out Smart Theatre, where international visitors will slip on AI-powered subtitle glasses for real-time translations of plays, musicals, and traditional masked dance.

The festival’s bill is a smorgasbord of 47 productions, from nonverbal crowd-pleasers like Painters and Jump to rollicking musicals and classical Korean drama. Add in free outdoor “Welcome Fringe” performances and ticket discounts up to 80%, and you have a theatre season that’s as accessible as it is ambitious.


A destination hitting all the right notes

With its K-ETA grace period, festival innovation, and unabashed celebration of K-culture, Korea is sending a potent invitation: come for the convenience, stay for the spectacle. For Australians and New Zealanders, this is a golden chance to immerse themselves in the full vibrancy of modern Korea with fewer barriers and far more rhythm.

As the official site Visit Korea points out, the combination of streamlined entry, immersive cultural attractions, and sheer creative energy positions Korea as a must-visit destination for 2025 and beyond.

By Octavia Koo

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