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In a confident stride toward fortifying trans-Pacific travel ties, Visit USA Australia has announced its newly elected Executive Committee and Ordinary Committee for 2025, following its recent Annual General Meeting. The appointments herald a new era of strategic direction, guided by respected tourism leaders with proven experience and an unwavering commitment to strengthening the bridge between the Australian travel trade and the diverse destinations of the United States.

At the helm, Caroline Davidson of Rocky Mountain International (Great American West) has been reappointed as President, continuing her strong leadership with renewed vigor. Joining her on the Executive Committee are Belinda Harvy, Vice President and Secretary from Discover the World, and Millie Browne, Treasurer representing the Colorado Tourism Authority. Together, they form a formidable trio to amplify America’s appeal to Australian travelers.

Aida Osta will orchestrate the committee’s operational heartbeat, continuing her impactful role as Secretary and Director of Events.

🔹 2025 Visit USA Australia Committee Members

A dynamic cross-section of tourism professionals from both iconic and emerging U.S. destinations make up the 2025 committee. These dedicated representatives include:

Anne Lee – Travel Texas
Tony Soden – Rocky Mountaineer
Richard Carrick – United Airlines
David McMahon – San Diego Tourism Authority
Jack Curtis – Arizona Office of Tourism
Michael Cassis – Visit Anaheim
Claire Mountaine – Travel Oklahoma
Nicole Bennett – Delta Air Lines
Anna Riedel – Hawaii Tourism Oceania
Joanne Motta – Travel Oregon
Craig Gibbons – Los Angeles Tourism + LAX

This richly experienced cohort reflects the vast and vibrant tapestry of American travel offerings from coast to coast and everything in between.

🗣️ “Our Shared Passion Will Inspire Greater Travel Demand”

Speaking on the significance of this appointment, President Caroline Davidson remarked,

“This year’s committee brings together an extraordinary blend of talent and dedication. Their shared passion for showcasing the many layers of American travel will be key in deepening our engagement with the Australian travel market and inspiring even more Australians to explore the USA.”

🎯 A Forward-Focused Year with Proven Momentum

The new appointments follow the tremendous success of the Visit USA Expos in February, which saw high levels of engagement from travel agents and tourism stakeholders across Sydney, Melbourne, and Brisbane. These expos reaffirmed the Australian market’s enthusiasm for U.S. travel and paved the way for an invigorated calendar of trade events, partnerships, and destination showcases in 2025.

Looking ahead, Visit USA Australia will continue championing industry collaboration, destination education, and travel trade support, ensuring that U.S. destinations remain top-of-mind for Australian travelers.

The organization also acknowledged and thanked its outgoing committee members, honoring their dedication and contributions to shaping the path forward.

For the latest updates and information on Visit USA Australia’s programs, visit visitusa.org.au.