Bali-based Yacht Marketing Agency (YMA) is making waves as it marks a decade of excellence in the luxury yachting industry. With a strategic expansion, the agency has bolstered its fleet with three new vessels, including the premium speedboat Vedanta and two state-of-the-art liveaboard yachts from Wallacea Dive Cruise. The company has also launched its exclusive new platform, The Yacht Club Indonesia, further cementing its position as the premier yacht marketing agency in the region.
A Decade of Yachting Excellence
Founded in 2016 by Charles Bastard and Pierre Desrentes, YMA has built a stellar reputation for elevating luxury yachting experiences across Indonesia. Specializing in comprehensive sales, marketing, and PR-driven initiatives, the agency has successfully promoted some of the most exquisite yachts in the Indonesian archipelago, including traditional phinisi boats and high-end liveaboard vessels.
The agency’s continued growth reflects Indonesia’s rising status as a world-class yachting destination. With a robust focus on B2B relationships, YMA has worked closely with yacht owners to increase sales and bookings, leveraging a vast global network of travel agents and luxury tour operators.
Fleet Expansion: New Vessels Elevate YMA’s Offerings
YMA has responded to growing demand by expanding its fleet, providing more diverse and exclusive maritime experiences tailored to the needs of elite travellers.
Wallacea Dive Cruise – Diving Excellence Since 2002
In November 2024, YMA integrated Wallacea Dive Cruise, a distinguished brand in the diving industry for over 22 years. The company’s two luxury liveaboard vessels, Ambai and Seahorse, are renowned for their meticulously planned diving itineraries and commitment to safety.
Aliikai’s Luxe Yacht Adventure.
- Ambai: A high-end liveaboard designed to offer divers unparalleled access to Indonesia’s vibrant marine ecosystems, with expert guides ensuring immersive underwater adventures.
- Seahorse: Crafted for comfort and exploration, this vessel caters to seasoned divers seeking hidden underwater gems in Raja Ampat, Komodo, and beyond.
With Wallacea’s inclusion, YMA reinforces its commitment to delivering exceptional diving experiences while supporting marine conservation efforts.
Vedanta – The Speedboat Redefining Luxury Transfers
In December 2024, YMA introduced Vedanta, a cutting-edge luxury speedboat designed for seamless inter-island transfers and exclusive excursions. This vessel is a product of a collaboration between acclaimed architect Alexis Dornier and Indonesia’s renowned Outborn Watercraft, led by Tresno Seery.
- Engineered for comfort and speed, Vedanta is the ultimate transport solution for travellers navigating Indonesia’s shallow waters and open seas.
- Offering private hire for day trips and surf expeditions, the vessel caters to those seeking secluded surf spots and off-the-beaten-path adventures.
Introducing The Yacht Club Indonesia: A New Era of Luxury Charters
In October 2024, YMA expanded its consumer-facing services by launching The Yacht Club Indonesia, a premier yacht charter platform designed to offer travellers direct access to luxury sailing experiences.
This new platform complements YMA’s existing B2B ventures, such as Hello Flores, Hello Papua, and Hello Indo, focusing on affordable cruising experiences. The Yacht Club Indonesia, however, caters to high-end travellers, offering meticulously curated itineraries aboard premium phinisi yachts, wooden schooners, and custom-built luxury vessels.
Mutiara Laut
Exclusive Destinations & Experiences
Through The Yacht Club Indonesia, travellers can embark on bespoke journeys to some of the most breathtaking destinations:
- Raja Ampat: Snorkel in some of the world’s most biodiverse waters, teeming with marine life.
- Komodo National Park: Sail through the legendary archipelago, home to the famous Komodo dragons.
- Private Island Escapes: Experience secluded luxury in some of Indonesia’s hidden paradises.
Redefining Luxury Yachting in Indonesia
With these bold expansions, YMA has strengthened its position as Indonesia’s leading yacht marketing agency and played a key role in positioning the archipelago as a top-tier destination for luxury travellers. By combining strategic partnerships, high-end fleet additions, and a dynamic booking platform, the agency continues to set new industry standards.
Beyond catering to luxury travellers, YMA is committed to supporting local communities and promoting sustainable tourism. Through collaborations with eco-conscious operators, the agency ensures that its yachts adhere to responsible travel practices while showcasing Indonesia’s rich cultural heritage.
Sail Into the Future with Yacht Marketing Agency
As YMA embarks on its next chapter, the agency remains dedicated to pioneering luxury yachting innovations and expanding its global presence. Whether it’s for a diving expedition, an intimate yacht escape, or a lavish multi-day sailing experience, YMA’s evolving fleet and new charter platform ensure that the finest maritime adventures in Indonesia are just a booking away.
For more information about Yacht Marketing Agency and The Yacht Club Indonesia, visit www.yacht-marketing-agency.com.
Written by: Charmaine Lu
