In a strategic move to revolutionize corporate incentive travel, Radisson Hotel Group has partnered with the Society for Incentive Travel Excellence (SITE) to introduce the ‘Extra Mile Incentive Travel by Radisson Hotels’ program. Designed to offer immersive, high-end travel experiences, this initiative is set to enhance company culture, drive employee motivation, and elevate business relationships through carefully curated journeys across Radisson’s global portfolio.
A New Standard for Incentive Travel
Extra Mile Incentive Travel by Radisson Hotels.
Recognizing the increasing value of travel as a corporate reward, Radisson Hotel Group’s latest program provides companies with access to nearly 200 luxury properties across Europe, the Middle East, Africa, and Asia-Pacific. Each destination is meticulously selected for its unique charm, premium location, and ability to offer authentic, culturally immersive experiences tailored to corporate objectives.
Angela Graun, VP of Sales Operations & Meetings & Events Global at Radisson Hotel Group, emphasized the strategic importance of incentive travel, stating:
“Incentive travel plays a critical role in driving organizational success by recognizing and rewarding excellence. Extra Mile Incentive Travel by Radisson Hotels combines the Group’s extensive expertise in hospitality with SITE’s industry-leading standards to offer bespoke experiences that not only motivate and inspire but also create lasting memories that strengthen relationships and elevate business outcomes.”
Corporate Travel as a Competitive Advantage
According to the 2024 Incentive Travel Index survey, there has been a significant shift in corporate rewards strategy:
Radisson Launches Extra Mile Incentive Travel to Inspire Teams.
- 55% of senior executives now view incentive travel as a key strategic differentiator and competitive advantage.
- 68% of employees value travel rewards more than previous generations.
- 58% believe incentive travel is crucial in team motivation and culture building.
With these trends in mind, Radisson’s initiative is structured to go beyond traditional hospitality offerings, ensuring unparalleled service, exclusive experiences, and seamless execution for corporate clients.
Exceptional Experiences Tailored for Success
The Extra Mile Incentive Travel program offers an array of customized experiences designed to inspire and reward teams. Whether it’s an intimate gourmet dining experience in an exclusive location, an adrenaline-fueled adventure retreat, or a wellness-focused corporate getaway, Radisson’s expert hospitality teams craft personalized, high-impact travel itineraries.
Key Highlights of Extra Mile Incentive Travel:
✅ Curated Local Dining Experiences – Unique, off-menu culinary encounters, as 51% of corporate travellers prefer group dining experiences.
✅ Exclusive Access to Event Spaces – From private gala dinners to small, intimate meetings tailored to corporate needs.
✅ Luxury & Adventure-Focused Itineraries – Experiences around relaxation, exploration, and business growth.
✅ SITE-Endorsed Hospitality Standards – Ensuring exceptional service and best-in-class industry practices.
Sustainability & Corporate Responsibility
As part of its commitment to responsible travel, Radisson Hotel Group ensures that all Extra Mile Incentive Travel venues align with the Hotel Sustainability Basics, a World Travel and Tourism Council (WTTC) initiative to promote verified eco-friendly practices. From sustainable sourcing to waste reduction, Radisson’s approach guarantees that corporate travel remains luxurious and responsible.
Expanding the Knowledge Base: Radisson’s eBook Series
Radisson Hotel Group has announced the release of a nine-part eBook series co-developed with SITE to enrich corporate travel planning further. Published every two months, each edition will highlight distinct incentive travel themes, with the inaugural issue focusing on Adventure and wellness. These digital resources will be an invaluable guide for corporate travel managers looking to curate their teams’ most effective and rewarding experiences.
A Bold Step Forward in Incentive Travel
Radisson Hotel Group’s introduction of Extra Mile Incentive Travel underscores its commitment to transforming corporate rewards, motivation strategies, and cultural engagement. By merging luxury hospitality with cutting-edge corporate travel trends, the initiative positions Radisson as a global leader in incentive travel.
With businesses increasingly recognizing the power of experiential rewards, this pioneering program is set to redefine the landscape of corporate travel, offering an unmatched blend of sophistication, engagement, and exclusivity.
For more details on Extra Mile Incentive Travel by Radisson Hotels, visit www.radissonhotels.com.
Written by: Yves Thomas
