In a spectacular celebration of its latest luxury liner, Queen Anne, Cunard invites Australians to honour a remarkable woman named Anne. This one-of-a-kind campaign, aptly titled “Deserving Annes,” is set to mark the ship’s much-anticipated maiden voyage to Australian waters in February 2025.
The initiative aims to spotlight extraordinary Annes who have left an indelible mark on their families, communities, or society. Four exceptional women will be selected to embark on a once-in-a-lifetime journey aboard Queen Anne, enjoying unparalleled luxury and a royal treatment worthy of their inspiring contributions.
Katie McAlister, President of Cunard, expressed the essence of the campaign:
“Queen Anne represents the epitome of luxury, elegance, and celebration. What better way to commemorate her arrival in Australia than by honouring women who embody those values through their remarkable contributions? We are thrilled to celebrate their inspiring stories aboard this magnificent ship.”
Unparalleled Luxury Awaits the Deserving Annes
Cunard’s Queen Anne
The selected Annes will have an unforgettable experience aboard Queen Anne from Friday, 28 February to Saturday, 1 March 2025. Highlights of their journey include:
- Personal Butler Service: Indulge in unmatched hospitality with a dedicated butler attending to every need.
- Champagne Breakfast: Relish a decadent start to the day in opulent surroundings.
- Spa & Wellness: Rejuvenate with soothing spa treatments, a sauna session, and a refreshing swim.
- Private Dining: Savour gourmet meals crafted by world-class chefs in exclusive specialty restaurants.
- Exclusive Entertainment: Sip cocktails while enjoying a spectacular evening performance.
- Luxurious Accommodation: Relax in a plush suite that redefines the meaning of comfort at sea.
Queen Anne’s unparalleled elegance and refinement promise to elevate this journey into a celebration of resilience, dedication, and inspiration.
How to Nominate a Deserving Anne
Australians are encouraged to nominate outstanding women named Anne who have made a difference—whether at home, in their communities, or through their careers. The nomination process is simple:
- Visit the official campaign page: www.cunard.com/en-au/deservingannes.
- Submit your nomination between 10:00 AM, Tuesday, 14 January 2025, and 5:00 PM, Tuesday, 6 February 2025.
- Stay tuned! The final four Deserving Annes will be announced on 13 February 2025.
Terms and conditions apply, and nominees must meet the criteria outlined on the campaign page.
Meet Queen Anne: A Masterpiece of Innovation and Elegance
Queen Anne is a 14-deck marvel blending timeless heritage with modern craftsmanship and cutting-edge design. This vessel accommodates up to 3,000 passengers and offers a breathtaking array of entertainment, dining, and leisure options.
Key features include:
- Mareel Wellness & Beauty: A reimagined wellness concept featuring state-of-the-art spa facilities.
- Culinary Excellence: A wide selection of specialty restaurants, bars, and lounges.
- Immersive Entertainment: World-class performances and bespoke experiences tailored for every guest.
The Queen Anne’s debut in Australian waters heralds a new era of luxury cruising, setting a gold standard for sophisticated ocean travel.
An Invitation to Celebrate Remarkable Women
This campaign is more than just an indulgent experience; it’s a tribute to our unsung heroes. Whether she’s a mother, teacher, volunteer, or advocate, the deserving Anne in your life could soon be stepping aboard Cunard’s Queen Anne for the recognition she truly deserves.
Nominate your Anne today and be part of this extraordinary celebration. For more information, visit www.cunard.com/en-au/deservingannes.
This unique campaign serves as a powerful reminder of the importance of celebrating the contributions of inspiring women, elevating their stories while setting the stage for Queen Anne’s grand Australian debut.
Written by: Michelle Warner
