In a remarkable homage to nearly a century of air travel in the Aloha State, Hawaiian Airlines, Hawaii’s oldest airline, has joined forces with ALOHA Collection, the beloved brand known for its splash-proof travel accessories, to release an exclusive 95th Anniversary Collection. This commemorative collaboration captures the airline’s rich history and the island spirit, offering travellers and locals a unique way to celebrate Hawaiian Airlines’ legacy.
Available for purchase at select Hawaiian retailers and online, this limited-edition collection blends nostalgia and modern design, echoing Hawaii’s vibrant culture and heritage through each thoughtfully crafted piece.
A Storied Partnership of Hawaiian Icons
Hawaiian Airlines, which has been at the forefront of Hawaii’s aviation industry since 1929, continues its innovation and cultural preservation tradition. This partnership with ALOHA Collection—a brand renowned for its waterproof nylon bags, designed to withstand Hawaii’s beach-to-city lifestyle—highlights both brands’ commitment to quality and deep roots in Hawaiian culture.
Starting today, the Hawaiian Airlines 95th Anniversary Collection is available through luxury retailer DFS Hawaiʻi. This collection offers exclusive gear at ALOHA Collection’s Ala Moana Center store, DFS Waikīkī, DFS Daniel K. Inouye International Airport, and Aloha-Collection.com. The release includes items showcasing Hawaiian Airlines’ history and ALOHA Collection’s innovative, beach-proof design.
“We are thrilled to bring this special collection to life,” said Alisa Onishi, Hawaiian Airlines’ Senior Director of Brand and Community. “Our collaboration with ALOHA Collection offers a unique way for our passengers and fans to join in on the celebration. From island-hopping flights to shopping in Waikīkī, these pieces are perfect for any occasion and represent the aloha spirit that we aim to share with everyone who visits Hawaii.”
A Vintage-Inspired Collection with a Modern Touch
The 11-piece collection brings back iconic Hawaiian Airlines symbols with a fresh, modern twist. Notably, the exclusive Flight Bag—a standout item in the collection—pays tribute to Hawaiian Airlines’ iconic branding from the 1970s. The design recalls the airline’s original Pualani figure, one of the few feminine symbols in aviation, embodying Hawaii’s warmth and beauty with a flair reminiscent of classic airline fashion.
Made from ALOHA Collection’s signature KEEP IT LIGHT® Nylon, each bag is ultra-light, waterproof, and built to accompany travellers on any adventure, whether a hike through lush island landscapes or a day at the beach. Here’s a closer look at some essential items:
- Cutie in Vintage Pualani (USD$20): A clip-on pouch perfect for keeping small essentials close at hand. Attach it to your keys, bag, or belt loop to bring a pop of ALOHA’s iconic splash-proof design everywhere.
- Small Pouch in Puakolu and Vintage Hawaiian (USD$36): Versatile and durable, this pouch is ideal for safeguarding belongings from spills and splashes. It’s functional as a wet bikini bag or a cute clutch for a night out.
- Mid Pouch in Lei Pualani (USD$46): Perfectly sized for travel, this pouch holds toiletries, tech gear, or beach essentials, keeping everything organized and ready for any island adventure.
- Le Tour in Scenic Route and Puakolu (USD$54) is a crossbody bag that combines fashion and function. It’s compact design and interchangeable strap suit casual outings and upscale events.
- Day Tripper in Lei Pualani (USD$74): Designed for versatility, this bag transitions from a carry-on for flights to a durable bag for beach days or errands, with water-resistant nylon for all-day comfort.
For those seeking exclusive and functional travel accessories with a Hawaiian flair, this collaboration offers a practical yet stylish tribute to the state’s vibrant aviation and travel culture.
Where to Find the Collection
With the launch of this collection, ALOHA Collection and Hawaiian Airlines are making it easy for anyone to embrace a piece of Hawaii’s aviation history. Whether shopping at the bustling Ala Moana Center, stopping by the DFS Waikīkī or Daniel K. Inouye International Airport before a flight, or browsing online from anywhere in the world, these items are accessible to all who wish to celebrate Hawaiian Airlines’ 95-year legacy.
To browse or purchase the entire collection, visit Aloha-Collection.com.
Celebrating Hawaiian Airlines’ Legacy of Travel and Aloha
As Hawaiian Airlines marks its 95th anniversary, this collaboration with ALOHA Collection is a testament to its commitment to its passengers and the local community. From introducing air travel to the Islands in 1929 to becoming Hawaii’s longest-serving carrier, Hawaiian Airlines has consistently played an integral role in Hawaii’s growth and connectivity.
The Hawaiian Airlines 95th Anniversary Collection reflects the airline’s journey over the decades, blending elements of the past and present. For travellers and fans of Hawaii’s rich culture, this collection represents more than just an accessory—it’s a keepsake that embodies the spirit of aloha.
“This collaboration is about honoring our past while looking toward the future,” added Onishi. “As we celebrate 95 years, we’re excited to share this journey with our community and beyond.”
With items priced between USD$20 and USD$74, this collection offers affordable yet meaningful pieces that capture the essence of Hawaii’s rich cultural heritage and Hawaiian Airlines’ legacy. The collection not only stands as a symbol of pride but also invites everyone to share in the spirit of aloha that both Hawaiian Airlines and the ALOHA Collection represent.
Written by: Karuna Johnson