Brendan Shashoua has been appointed Lufthansa Group’s Senior Director Sales – Southeast Asia and the Pacific. Based in Singapore, he leads Lufthansa Group’s sales force across Southeast Asia and the Pacific region.
Born and raised in Switzerland, Brendan Shashoua began his Lufthansa Group career in revenue management at SWISS in 2011. After 2.5 years, he progressed into sales as a Global Key Account Manager with responsibilities for the management of some of Lufthansa Group’s largest corporate customers. In 2018, he began his first team lead position in Sales Services and Groups in Switzerland where he was responsible for development of the inaugural Lufthansa Group Global Sales Services Competence Center.
In July 2021, he assumed the role of Director of Regional Sales Canada with responsibility for the entire Canadian market, including Lufthansa Group’s successful Joint Venture with United Airlines and Air Canada. Brendan Shashoua is a dual citizen of both Switzerland and the United Kingdom and holds an Executive MBA from Zurich University. He is happily married with one son.
