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modern-mule-solo-zoomed-in-copyAs we brace for the summer heat, it might be tempting to reach for a refreshing alcoholic margarita or Aperol Spritz. However, with July upon us, it’s the perfect time to explore a natural and refreshing alternative that doesn’t contain any alcohol. Dry July is a movement with Australian roots intended to encourage abstinence from alcohol, typically to raise funds for cancer organizations.
Enter Pari, the newest entrant to the non-alcoholic category that is raising the bar for a new generation of mindful drinkers. Pari’s Modern Mule is already making waves in the dry community for its delicious, naturally sweet taste. Perfect for daytime picnics and evening rooftop parties, this zero-proof canned beverage offers the same flavor, experience, and ritual as drinking alcohol.
Here is what makes Pari a go-to zero-proof option for the month of July:
●     Short list of Nonna-approved ingredients. Despite the complex flavor of Pari’s signature Modern Mule, it amazingly only has three ingredients: carbonated water, agave syrup, and natural flavor. No need to look up long, confusing ingredient lists.
●     Bold, zesty taste. In contrast to many zero-proof brands that skew bitter, Pari’s Modern Mule has a sweeter taste profile reminiscent of a familiar favorite, the Moscow Mule.
●     Proprietary flavor. Developed by a world-class formulator, Pari’s proprietary, natural flavor contains ginseng, ginger, and citrus extracts. Every can is vegan, gluten-free, dairy-free, and kosher.
●     Great as a mocktail or mixer. Pari is perfect for mixing or enjoying as a standalone beverage, making it a versatile, delicious, and elevated addition to any drinking occasion.
Pari’s RTD Modern Mule is available on its website ($66 for a case of 12) and at select specialty and non-alcoholic retailers. Pari is also available on ShareASale (Merchant ID #156620).