BRAND OFF, which originated in Japan and has operations throughout Asia, provides personalized service to different customers in line with Japan’s sincere attitude. Through efficient merchandizing management and global mobility, BRAND OFF brings convenience and surprises to customers, creating a unique “glocalized second-hand luxury goods platform”, and aiming to be the No.1 in Asia’s second-hand luxury goods industry!
Since the recovery from the COVID pandemic, BRAND OFF Central Store has experienced a significant growth in sales, membership and designer brand recycling business. In order to meet the growing demand for its services, BRAND OFF Central Store has undergone a series of upgrades to enhance the customer experience with a new and exclusive look. BRAND OFF is proud to announce the reopening of its Central Store after renovation, offering customers an unparalleled luxury shopping experience. The new store is positioned as a “Prestige” store, allowing customers to explore a treasure trove of over 1,000 pre-owned luxury items.
The new store is designed to emphasize the BRAND OFF brand, two-storey high featuring a VIP room and a separate trade-in area. The idea behind our design concept is to reassemble a “second-hand bag closet”. The display cabinets are simple yet luxurious, enhanced with yellow, purple and rose gold accents, creating a comfortable and luxurious shopping environment. Not only does this design enhance the brand image, it also provides a brand new shopping experience for customers.
A separate trade-in area and VIP Room for our valued customers is located on the B1 floor, providing a private and secure service space for customers to shop or sell. We hope that the customers will enjoy our premium service. The new area not only enhances the service quality, but also promotes sales and trade-in business. The new store showcases over 1,000 items in stock, covering a wide range of pre-owned luxury goods such as designer handbags, watches, jewelry, precious metals and apparel, in addition with a unique display area for limited items. Customers can discover the perfect match for their collection based on their needs.
Time Limited Products in Central Store
The newly renovated BRAND OFF store in Central will also feature a variety of time limited items! A selection of limited handbags will be available from June 6 to July 26, 2024, and selected items will be offered at special discounted prices during this period. Bag lovers should definitely not miss out!
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