Destination Wollongong, the region’s peak tourism organisation, has welcomed Brooke Robson, Head of Marketing at Experience Co, as the newest addition to its board of directors. Brooke joins General Manager of the Sage Hotel Wollongong, Mark Upton, and leading Illawarra media professional Amy Duggan on the Destination Wollongong board.
With over 12 years of marketing expertise, a strong tourism and communications background and strong local knowledge, Brooke brings valuable insights to the organisation.
The appointment of the three new directors is pivotal for Wollongong’s visitor economy as Destination Wollongong gears up for significant developments, including the opening of the Great Southern Walk, the Illawarra Escarpment Mountain bike trails, and the region’s first five-star hotel in the Shell Cove Marina.
Destination Wollongong Chair Simon Kersten expressed confidence in the new appointments, stating
“The time is perfect to bring some new energy into the organisation to make the most of these opportunities. In Brooke, Mark and Amy we have attracted three people who are passionate about Wollongong and the role that visitors play in maintaining a vibrant economy.”