In an audacious move to reshape global luxury tourism, Wynn Resorts Macau proudly unveiled its exclusive “Wynn Signature” brand, symbolising opulence and unparalleled experiences. This strategic initiative aligns seamlessly with the Macao SAR Government’s aspirations for diversified development, ensuring a sustainable trajectory for the non-gaming sector.

Ms. Maria Helena de Senna Fernandes

Wynn Resorts Macau, universally hailed for its avant-garde perspective, sophisticated aesthetics, and unwavering dedication to elite experiences, embarks on this journey to provide guests with captivating international events and unique Wynn-centric experiences.

Helmed under the “Wynn Signature” moniker, this initiative extends beyond luxury. Collaborating with global frontrunners, it’s set to curate an unparalleled palette of gastronomical delights, unparalleled resort escapades, unparalleled indulgences, and a bouquet of high-calibre, thematic events. This immersive suite of experiences aims to entrench Macau’s reputation as a premier tourist destination, driving its sustainable evolution.

The grand revelation occurred on September 13th, enveloped in the opulence of the Forbes Five-Star SW Steakhouse at Wynn Palace. Executive Chef Helder Sequeira Amaral mesmerized attendees with gourmet masterpieces, elevating the essence of Chinese wines.

Speaking at the event, Ms Maria Helena de Senna Fernandes, Director of the Macao Government Tourism Office, praised Wynn’s endeavour. She envisioned a future with “Wynn Signature”, leading Macau’s transformation into a cornucopia of exceptional experiences.

Wynn’s President and Executive Director, Ms. Linda Chen, unveiled two prodigious “Wynn Signature” events to commemorate the brand’s inception: “Wynn Signature – Chinese Wine Competition” and “Wynn Signature – 2023 Hypercar Exhibition.” The wine competition aims to thrust Chinese wines into the global limelight, celebrating Macau’s status as a UNESCO-acknowledged “Creative City of Gastronomy.” Simultaneously, the Hypercar Exhibition, coinciding with the Macau Grand Prix, promises a rendezvous with the world’s apex hypercars, enhancing Macau’s sports tourism allure.

Hypercar Exhibition

Scheduled between March and April 2024, the “Wynn Signature – Chinese Wine Competition” is conceptualized as a beacon for China’s wine industry. Esteemed wine connoisseurs, nationally and globally, will judge and reward Chinese wines’ crème de la crème, fostering international collaborations. Mr Eddie McDougall, honourable Chairman and Technical Advisor for the competition envisions it as a catalyst for global recognition of Chinese wines.

Furthermore, the “Wynn Signature – 2023 Hypercar Exhibition” from October to November showcases 16 quintessential hypercars, including the McLaren Speedtail and the rare Pagani Huayra BC, offering car aficionados an experience par excellence.

Elevating the brand’s prestige, the first-ever Chinese Formula 1 driver, Mr. Ma Qinghua, graced the brand launch dinner, evoking immense enthusiasm for the imminent hypercar exhibition.

“Wynn Signature” epitomizes the zenith of global luxury experiences, forging an enduring legacy of unparalleled discoveries, artistic endeavours, and elite services, solidifying its motto of #OnlyAtWynn experiences.

Written by: Octavia Koo

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