At the 19th iteration of the HM Awards, designer hotel collection, Ovolo Hotels, was acknowledged for Hotel and Accommodation Excellence for being one of the country’s top hotel brands. Off the back of winning “Brand of The Year” two years running, Ovolo was nominated for 42 awards winning “Marketing Campaign of The Year” for the second year in a row and “Upscale Hotel of The Year” whilst also being Highly Commended for 3 other categories on Friday 3rd December 2021 at Sydney’s Town Hall.
Ovolo evolved last year, announcing on World Vegetarian Day, October 1, the group would be going vegetarian for 365 days. A never-before-seen initiative on a worldwide hotel group level. With a rise in consumer interest and understanding of the benefits aligned with plant-based and vegetarian cuisine, this change embodied Ovolo’s philosophy of connecting with its customers’ wants.
“After winning Brand of the Year two years running, it is amazing our Ovolo marketing team was recognised again for all their efforts in 2021,’ said Group Marketing Director, Stephen Howard. “Whilst the Best Marketing Campaign award was specifically for our Year of the Veg campaign, this also represents all the great work our team have done with the likes of our Suite Ride, Staycay Your Way and our Wonder. Full. Project – we kept going in a time when it mattered most!”
Guests and diners were able to nourish their bodies and feed their souls at Ovolo’s unique kitchen and bar concepts, inspired by fresh and locally sourced produce, ethical eating, and conscious cuisine. Alongside, seasonal cocktails and wines sourced from some of Australia’s most progressive producers will also feature.
The collection’s Brisbane Hotel, Ovolo The Valley which is designed around the theme of a whimsical oasis and has one of Brisbane’s best vegetarian restaurants ZA ZA TA, further brought home the title “Upscale Hotel of The Year” on Friday.
The HM Awards are the leading industry awards in the region, curated to applaud the leading properties, departments, people and brands in Australia, New Zealand and the South Pacific.
As released by HM Awards, over 1250 entries were received this year.
AWARDS:
- MARKETING CAMPAIGN OF THE YEAR
- Year Of The Veg
- UPSCALE HOTEL
- Ovolo The Valley
HIGHLY COMMENDED:
- HOTEL BAR
- Alibi, Ovolo Woolloomooloo, Sydney, NSW
- BOUTIQUE HOTEL
- Ovolo South Yarra
- BUSINESS HOTEL
- The Inchcolm By Ovolo
Celebrating 11 years of hotels, kitchens & bars, Ovolo are a guest-centric business connecting guests to the little luxuries they love, all effortlessly included. They pride themselves on being in touch with the modern traveller through award-winning interior designs, detail-driven comforts, complimentary value-added services with the vision to innovate, disrupt, and offer guests an experience like no other. The brand has remained strong during this challenging year, never faltering from their passionate guest attitude of – forever fabulous, unconventional, and never boring (F.U.N.).
Currently owning and operating 13 hotels and 8 restaurants across Hong Kong and Australia, Ovolo shows no sign of slowing down.
