ROOMDEX, a pioneer in automated hotel upselling solutions, is happy to announce that Modus Hotels is piloting ROOMDEX’s “Upgrade Optimizer” software in multiple hotels, leading with The Windsor Suites Hotel, (Philadelphia, PA).
Upgrade Optimizer is an automated hotel upsell tool that generates revenue directly to a hotel’s bottom line. ROOMDEX intelligently calculates the best upgrade offer price and ensures that only available rooms will be offered. Pre-arrival, guests are sent offers with room features that match their persona. Along with the upgrade, guests have the chance to purchase early check-in or late check-out. Late check out is offered automatically pre-arrival and during stay.
ROOMDEX hotels have reported an average of $65 of additional room product up-sell revenue per up-sold stay since using the hotel upsell tool. Upgrade OptimizerTM room revenue is improving RevPar and boosting ADR when hotels need it most – even during low occupancy.
“Modus is continuously looking for the most forward-thinking technologies that can both improve efficiency and help us deliver the best guest experience,” said Marco Burlimann, Senior Vice President of Operations and Assets at Modus Hotels, “In today’s world, we are focused on a touchless yet meaningful delivery of services. In this regard, the ROOMDEX activation has been very exciting. Our guests are not only getting the chance to improve their stay, they also are being given choice and control over the process. It is a touchless experience that provides actual, new value to the guest.”
“The performance of the Windsor Suites Hotel activation with Upgrade Optimizer has been very promising for ROOMDEX,” said Jos Schaap, CEO and Co-Founder of ROOMDEX, “The Modus Hotels team has a very professional approach to new technology and their feedback has been insightful. We are looking forward to a long relationship with them.”
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