Spread the love

In the last week of November, 20 Thai design brands take their place among the architects, interior designers and hoteliers deciding how Asia will be designed, built and inhabited. Thailand Creative House, the international showcase of the Creative Economy Agency (Public Organization), or CEA, will present them at FIND – Design Fair Asia 2026, held at Queen Sirikit National Convention Center (QSNCC) from 26-28 November, under the theme “Thai’s Soul of New Designs”. They show alongside more than 100 other exhibiting companies at the FIND exhibition, with the FIND Global Summit running across the same 3 days.

Thailand Creative House reads as a map of Thai making: aluminium from a metalworking business founded in 1950 sits beside screw-pine weaving from women’s cooperatives in Trang and Krabi, hand-painted ceramics beside water hyacinth textiles, and plantation-grown timber beside homeware 3D-printed from mycelium. Local material, techniques handed down through generations and a clear contemporary eye run through all of it, across 4 categories: furniture, home décor, materials and lifestyle.

In 2024, CEA, an agency under the Office of the Prime Minister, launched Thailand Creative House with public and private sector partners to take Thai creative businesses into international markets. According to CEA, the programme has since presented more than 100 Thai creators at over 30 trade shows and design festivals across Asia, including Creative Expo Taiwan, the China-ASEAN Expo and DesignInspire by the Hong Kong Trade Development Council (HKTDC), and has driven revenue growth of more than 30%. With FIND’s first Bangkok edition, the programme now comes home to Thailand’s capital.

Material first

In the furniture section, wood carries much of the story. Jird works only with timber from its own plantation forests, traceable from tree to finished piece, and makes interlocking mortise-and-tenon joinery its signature; every piece is designed to be taken apart, repaired and kept. DEESAWAT, which exports its woodwork to the United States, Italy, Japan, China and the Middle East, builds to the brief, adjusting style, material and dimension for each project, while Mother Goose designs furniture for children and has recently completed a hospitality project in New Zealand’s Mahoenui Valley.

Take Home Design pairs a rattan and rice-husk seat with glass legs in its G Model chair, winner of the Creative Transformation Award 2026, and engineers its furniture to flat-pack for lighter, lower-emission shipping. +SENSE, with 6 DEmark awards since 2011, designs outdoor furniture for tropical sun and rain; ASE has upholstered seating for hotels and export markets, Japan in particular, since 1992; and Sculpture turns manufacturing offcuts into sculptural objects.

Fibre, dye and light

Natural fibre and natural dye form the pavilion’s second language. SARNSARD, a studio in southern Thailand, works with 20 in-house artisan families, weaving local natural fibres into objects and spatial installations. MUNIE hand-weaves water hyacinth into textiles coloured with natural dyes and has developed materials for fashion houses through Kering’s Beyond Pelle programme in Italy. In Phayao, INGTARA by Mae Ing Shibori combines Lanna dyeing – marigold, indigo, sappanwood, lac – with Japanese shibori, while ProdPran Craft works with Hom, the northern indigo that grows under the cool, damp forest canopy of Phrae.

Ango’s handcrafted sculptural lighting, shaped from natural and recycled materials, has been exhibited in France, Italy, Singapore and Australia and exported to markets from Japan to Switzerland. R E S, which has worked metal since 1950, welds and bends recyclable aluminium into furniture and accessories; 5iVESIS casts pewter by hand in small batches; and THANIYA1988’s hand-painted ceramics, paired with MN Formula’s home fragrances, have been selected as event gifts by Chanel and Louis Vuitton.

New materials, new methods

loqa develops circular surfaces for architecture and interiors, supplied to projects from Singapore and the UAE to the United States and Canada. Spirulina Society 3D-prints homeware from plant-based PLA and mycelium; ONE MORE THING weaves custom jacquard from recycled yarn, with over 1,000 patterns and no minimum order; Qualy designs everyday products around its “Design for a Sustainable World” principles; and SHERPUBLIQ, whose Thai Breathing Remedy holds a DEmark award, brings Thai herbal tradition into scent for hotels and spas.

Meeting the people who specify

Alongside the display, the pavilion includes a business-matching area where the brands meet buyers, architects and designers directly. Thailand Creative House also sits within FIND’s VIP Buyer Programme, through which FIND’s dedicated team arranges meetings with verified buyers who have active projects. Confirmed VIP buyers for 2026 include Hilton International, DLF Limited, Gensler, HBA, Steve Leung Designers and Dubai Holding Asset Management.

Bangkok adds weight to the timing: the city leads Asia Pacific (excluding China) for hotel construction, with 67 projects and 16,372 rooms in the pipeline at the close of Q2 2026, according to Lodging Econometrics – projects that will be specifying furniture, lighting, textiles and finishes in the years ahead.

Asa Piwkhum, Director of Creative Product and Service Industry Department, Creative Economy Agency, said: “We selected 20 Thai brands whose creations are rooted in timeless Thai artisanal materials – from plantation timber and water hyacinth to hand-dyed indigo – reimagined through modern, globally appealing design. It is a compelling combination that we invite visitors from around the world, especially architects and buyers, to experience firsthand right here in our capital at FIND – Design Fair Asia 2026.”

Carl Press, General Manager, Fiera Milano Asia Pacific, added: “Thai makers bring what the region’s architects and hoteliers are looking for: material with a story, and the craft to deliver it at project scale. With CEA, we’re giving 20 of them a stage at FIND and a direct line to the buyers our team is bringing to Bangkok.”

Visiting Thailand Creative House

Buyers, architects and designers can see the full collection at Thailand Creative House and book meetings with the brands through FIND’s VIP Buyer Programme when they register.

Pre-registration is open, with complimentary access to the exhibition, the FIND Global Summit and special features across all 3 days. Onsite registration is subject to a THB 500 admission fee.