Since its debut in 2019, Shinko Izakaya has redefined the modern Japanese dining experience, blending traditional craftsmanship with a contemporary urban pulse. To celebrate its milestone 7th anniversary and express gratitude to its loyal community, Shinko is launching a series of spectacular promotions from now until December 5. The festivities feature a curated selection of premium sake for just HK$7 per glass, a decadent late-night free-flow experience, and an exclusive 70% discount on the restaurant’s most beloved signature dishes and newly debuted desserts.
“The 7th Anniversary Sake Showcase” A Tribute to Rare Vintages
Curated by Shinko’s resident Sake Sommelier, the “7th Anniversary Sake Showcase” invites guests to toast to the occasion with elite labels for the symbolic price of HK$7. The daily rotating selection is headlined by the legendary Jyuuyondai Nakatori Jyo-morohaku Banshu Yamada Nishiki—the “crown jewel” of the sake world. Other featured pours include the Hiran Heaven Kimoto Sparkling, celebrated for its champagne-like effervescence; the Harukasumi Junmai Daiginjo (White Label), a silky masterpiece polished to 35%; and the aromatic Tosa Shiragiku Daiginjo.
(Available from Sunday to Thursday, limited to one glass per guest; daily selections are subject to availability.)
For those seeking a spirited evening, the “Late-Night Sake Free-Flow” offers exceptional value. Available daily after 9:00 PM for HK$198 per person till December 5, guests can enjoy 110 minutes of unlimited pours from a selection of nine premium sakes, including the robust Echizen Bouyu Special Junmai and the crisp Yamatokura Shiboritate Namazake Honjozo.
Culinary Craftsmanship: Signature Dishes at 70% Off
In honor of the 7th anniversary, Executive Chef Ian has handpicked five signature favorites and two new dessert creations to be offered at a 70% discount. From Sunday to Thursday during dinner time, guests with a minimum spend of HK$250 (per person, before service charge) may redeem one discounted item; those spending HK$500 may redeem two.
The anniversary menu features the following official selections:
- Special Foie Gras (Anniversary Price: $44; Original: $148): Decadent Hungarian foie gras, slow-cooked in a secret reduction for two hours to achieve a velvety, melt-in-the-mouth texture.
- Grilled Handmade Shrimp Stick (Japan Egg in Use) (Anniversary Price: $23; Original: $78): Fresh shrimp, hand-minced to a springy consistency, served with a rich Japanese egg yolk for dipping.
- First-Class Yam (Anniversary Price: $38; Original: $128): A masterful pairing of flash-fried Hokkaido mountain yam and Japanese squid slivers marinated for 30 days in a proprietary sauce.
- Grilled Handmade Squid Stick (Japan Egg in Use) (Anniversary Price: $23; Original: $78): Artisanal squid paste, hand-cut and whipped to preserve a delicate, chunky texture.
- Grilled Yam with Mentaiko and Cheese (Anniversary Price: $20; Original: $68): A bold fusion of Fukuoka Mentaiko and melted cheddar, providing a savory intensity against the crisp Japanese yam.
The celebration also marks the debut of two artisanal desserts: the One-Bite Caramel Croissant (Anniversary Price: $29; Original: $98), glazed with Okinawan brown sugar, and the Fresh Sweet Potato Cake with Ice Cream (Anniversary Price: $32; Original: $108), a “fire and ice” sensation featuring roasted sweet potato and tangy yogurt ice cream.
The Ultimate Celebration: Bespoke Sushi Cakes
Shinko’s iconic Sushi Cakes, crafted with premium seafood air-freighted directly from Japan, remain the centerpiece of any celebration. Guests can customize their own 10-piece masterpiece with toppings such as Crab Roe & Black Caviar, Toro Mince, Hokkaido Nemuro Uni, and Botan Shrimp. A minimum order of 4 pieces is required. Guests may select individual pieces or mix and match flavors to their preference. A set of 10 pieces can be assembled into a complete round cake—the ultimate choice for any celebration!
During the anniversary period, enjoy “Buy 3 Get 1 Free” or “Buy 7 Get 3 Free” (allowing for a full 10-piece cake for the price of 7). Orders must be placed 48 hours in advance for self-pickup or third-party delivery. Please note that Sushi Cakes are available for takeaway only and are not available for dine-in.
A series of 7th-anniversary surprise promotions is now live at Shinko Izakaya’s Causeway Bay and Mong Kok shops until December 5. Whether you love our creative dishes or our premium sake, make sure you don’t miss out!
