In an industry where loyalty is often talked about but rarely rewarded with any genuine enthusiasm, Sun Island Tours has once again put its money where its mouth is.
Now in its fourth year, the boutique cruise specialist has relaunched its January cruising incentive. This uncapped, no-nonsense reward gives registered travel agents in Australia and New Zealand a $100 digital gift card for every cruise cabin booked.
Simple arithmetic, generous timing and not a gimmick in sight.
Between 1 and 31 January 2026, agents who book and deposit cabins for clients sailing with Elixir Cruises, Variety Cruises or Celestyal Cruises will earn a $100 digital gift card per cabin, redeemable at more than 100 retailers across Australia, New Zealand and online. Travel can take place at any time in 2026 or 2027, giving agents plenty of runway to convert interest into confirmed bookings.
And crucially, there’s no cap. Book one cabin, earn one card. Book ten, earn ten. It’s refreshingly old-school in its logic and all the better for it.
Sun Island Tours remains the General Sales Agent for Elixir Cruises in Australia and New Zealand, representing a fleet of elegant small ships that glide through the Greek islands with the kind of intimacy mass cruising simply can’t replicate. These are itineraries designed for travellers who prefer harbours over megaterminals and authenticity over buffet queues.
Meanwhile, Variety Cruises brings more than 70 years of Greek island experience to the table, alongside sailings linking Italy and Malta, Dubrovnik and Venice, plus more far-flung adventures in Seychelles, Tahiti and Cape Verde, all bookable through Sun Island Tours. It’s a portfolio that quietly whispers experience rather than shouting scale.
For agents whose clients still want the familiarity of a larger ship but without the crowds, Celestyal Cruises offers a compelling middle ground. Its mid-sized vessels carry up to 1,200 passengers, delivering traditional cruise comforts while sailing the Mediterranean and the Arabian Gulf with a distinctly regional flavour.
Taken together, the incentive isn’t just a sales nudge; it’s a strategic endorsement of agents who continue to champion curated cruising over cookie-cutter holidays. In a market that rewards speed and volume, Sun Island Tours is rewarding expertise.
And in January, expertise pays.
For full details, visit https://www.sunislandtours.com.au or contact Sun Island Tours on 02 9379 0600.
by Octavia Koo – (c) 2026.
Read Time: 2 minutes.
About the Writer.
Indonesian-born Octavia Koo arrived in Australia in the early 1980s, drawn by the creative promise of Sydney and a place at UNSW, where she studied Arts and soon discovered her flair for visual storytelling. She began as a graphic designer, quickly turning her sharp eye for detail towards the digital frontier, designing websites and crafting polished descriptions that draw people in and keep them reading.
Her next chapter took her to Singapore, where she built and managed blogs for several tourism platforms, uncovering a natural gift for SEO long before the term became fashionable. There, amid the buzz of ITB Asia, she met Stephen, who suggested she consider Global Travel Media. A few years later, she did just that.
Now part of GTM’s editorial family, Octavia brings a quiet brilliance to her work. She merges art, technology, and intuition to tell travel stories that charm and perform, much like their author.
