If you’ve ever dreamt of Iceland’s glaciers whispering your name or the Golden Circle rolling out its welcome mat, Arctic Adventures is offering a golden ticket. Applications are now open for the operator’s 2026 Iceland familiarisation (FAM) trip a chance for the travel media elite to swap desks for dramatic landscapes between 3–8 May, 2026.
For journalists, editors, bloggers, and digital storytellers, this is no ordinary press junket. Arctic Adventures, a stalwart of Iceland’s adventure travel scene for more than 40 years, is promising five days of immersion in nature’s grandest theatre.
A Journey Through Fire and Ice
The itinerary reads like an Icelandic greatest-hits album. Think the South Coast’s vast glaciers, black-sand beaches straight from a saga, the iceberg-strewn Jökulsárlón lagoon, and the ever-popular Golden Circle. These aren’t just backdrops for postcards; they’re chapters in the Icelandic story one Arctic Adventures has mastered telling.
The company isn’t stopping at scenery. Participants will don snorkels to glide through Silfra’s crystal-clear fissure, descend into Katla Ice Cave, and venture inside “Into the Glacier”, the world’s largest man-made ice tunnel. It’s the sort of line-up that would make even seasoned adventurers raise an eyebrow.
Comfort with Character
All the essentials are bundled in. Accommodation along the route, hearty meals celebrating Icelandic flavours, guided tours led by experts, and local transport across the island’s highlights. And, true to tradition, Arctic Adventures has promised a few surprises along the way — because what’s an Icelandic adventure without a twist or two?
Who Should Throw Their Hat in the Ring
Applications are invited from seasoned travel journalists and editors, freelancers with reputable outlets, bloggers with established followings, and social media storytellers who can do more than post a moody landscape shot. The catch? A proven track record of quality coverage is required. Applicants should include recent clippings or coverage samples, no TikTok montages of your breakfast, thank you very much.
A Company with Pedigree
For those new to the name, Arctic Adventures is hardly the new kid on the block. Welcoming over a million travellers annually, it’s renowned for small-group tours led by guides who seem to know every glacier by name. Add a dedication to sustainability and a trophy cabinet of service awards, and you can see why this operator has earned its stripes.
As the company explains, its philosophy is simple: “authentic nature experiences, delivered responsibly, with Iceland’s story at the heart.” A refreshing mission in an era where overtourism and copy-paste itineraries threaten to dull the sparkle of the world’s wild places.
How to Apply
Applications should land in the inbox of [email protected] no later than 1 October 2025. Successful candidates will be contacted directly. If you’re lucky enough to be selected, prepare not only to witness Iceland’s beauty but to share it with the world, as Arctic Adventures puts it, “Experience Iceland, share it with the world!”
For further details, visit Arctic Adventures.
By Susan Ng
