Interview and picture opportunities are available on request
Cathay Pacific activation will run Thursday 14 to Saturday 16 August.
Location: Lower ground (near Target), Chadstone Shopping Centre, 1341 Dandenong Rd, Malvern East, Victoria
Opening hours: 9am–9pm AEST
Cathay Pacific is paging all Melburnians – to celebrate the debut of the next-generation Aria Suite Business class, all-new Premium Economy and refreshed Economy cabins on selected Melbourne–Hong Kong flights (from 3 August), Cathay Pacific is inviting the public to try the new seats during an immersive showcase at Chadstone Shopping Centre, from Thursday 14 August to Saturday 16 August.
A dedicated kiosk staffed by Cathay Pacific cabin crew will welcome visitors on board (complete with a personalised boarding pass) to explore a full-scale mock-up of the airline’s new Business class and Premium Economy seats.
Visitors can immerse themself in the seats, learn more about the inflight experience from Cathay staff and snap a photo. Better yet, there are giveaways galore. When you get your personalised ticket, you will be automatically entered into the major giveaway for two return Business class tickets to Hong Kong. Smaller prizes are also on offer – Cathay Pacific luggage tags and tote bags – which are won randomly via a stamp on the tickets when printed.
The cutting-edge Aria Suite delivers a reimagined cabin experience showcasing unrivalled comfort, style and functionality. Offering a more personalised and immersive travel experience, it features a spacious cabin, intuitive seat designs and refined finishes that reflect Cathay Pacific’s dedication to quality.
Cathay Pacific’s all-new Premium Economy cabin delivers a thoughtfully reimagined experience, offering a greater sense of personal space and seclusion. With features such as a leather headrest, custom seat cushions and privacy wings with an integrated reading light, every detail has been crafted to enhance comfort and enjoyment throughout the journey.
The retrofitted Boeing 777-300ER aircraft featuring the Aria Suite Business class, all-new Premium Economy and refreshed Economy cabins will fly daily on flights CX104 and CX105 from 3 August as part of Cathay Pacific’s 2025 northern summer schedule.













