Mondelez International (Thailand) Co., Ltd., led by Ms. Idara Huang, Managing Director, and Mr. Chakkit Chatupanyachotikul, Head of Marketing, Public Relations and CSV of Central Food Retail under Central Retail, has partnered with the Thai Chamber of Commerce, Central Group, and key public and private sector allies to launch the ‘Hug The Earth’ campaign. This campaign encourages consumers to shop for eco-labeled products whilst inspires collective action for a greener and more sustainable future through everyday consumption.
At the core of Mondelez’s participation in this campaign is its Cocoa Life program, a global initiative dedicated to building a sustainable cocoa supply chain. From responsible sourcing to improving farmers’ livelihoods and supporting local communities, Cocoa Life is committed to making a net positive impact. To reinforce this commitment, Mondelez Thailand has set up an experiential booth at the event, showcasing its dedication to sustainable cocoa sourcing and featuring Cadbury and Toblerone chocolates, both made with Cocoa Life-certified cocoa—just in time for Valentine’s Day celebrations.
Ms. Idara Huang, Managing Director of Mondelez International (Thailand) Ltd., stated, “We are proud to be part of the ‘Hug The Earth’ campaign, which amplifies Mondelez’s commitment to sustainability. Through Cocoa Life, we go beyond sourcing premium ingredients—we focus on empowering farmers, promoting sustainable agriculture, and strengthening community infrastructure. This program is more than just an initiative; it’s our long-term commitment to people and the planet.”
This Valentine’s Day, make your gifts even more meaningful by choosing chocolates that not only express love but also support a healthier planet. Every bite of Cadbury and Toblerone chocolates made with Cocoa Life cocoa contributes to sustainable farming and environmental conservation under the Hug The Earth campaign.
Find Cocoa Life-certified Cadbury and Toblerone chocolates at Central Retail stores and convenience stores nationwide, and be part of a movement that blends indulgence with responsibility.
