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Raffles Bali is pleased to announce the appointment of Fanny Purna Irianti as Director of Sales & Marketing, where she will oversee the resort’s sales, marketing, public relations, partnership, and business development strategies.

In her new role, Fanny will support the continued development of Raffles Bali across its key markets, strengthening relationships with guests, partners and the wider travel community while contributing to the resort’s commercial and brand direction.

Fanny brings more than 15 years of hospitality experience across sales, marketing, events and operations, with a career spanning senior commercial and leadership roles within international hospitality groups. Her experience includes managing regional and international markets, developing corporate and leisure business, leading teams and building long-term relationships with clients and partners. She holds a bachelor’s degree from Swiss Hotel Management School University Centre in Caux, Switzerland, with a dual degree awarded by the University of Derby, United Kingdom.

Her approach to leadership is grounded in Respect, Integrity, Excellence and Empowerment. She believes in treating people with fairness and dignity, building trust through honesty and authenticity, and creating an environment where individuals are encouraged to take initiative and grow.

For Fanny, hospitality begins with understanding the person behind every journey. She believes each guest arrives with a different story and reason for travelling, whether to celebrate, reconnect, or simply take time for themselves. This perspective reflects Raffles’ purpose of connecting cultures, with heartfelt care and its commitment to creating inspired and unexpected guest experiences.

“I am honoured to join Raffles Bali and be part of a team that is deeply committed to creating meaningful experiences for our guests. I look forward to building valuable partnerships, supporting our team, and continuing to share the story of Raffles Bali with travellers from around the world,” said Fanny Purna Irianti, Director of Sales & Marketing at Raffles Bali.

Outside of work, Fanny finds inspiration in her children, who encourage her to remain curious, brave and open-minded. She is also passionate about helping others grow, believing that one of the most rewarding aspects of her career is seeing people gain confidence, develop new skills and achieve more than they thought possible.

With her appointment, Fanny looks forward to contributing to Raffles Bali’s continued growth while nurturing its people, partnerships and sense of place, guided by the Raffles spirit of making magic and a commitment to enriching the lives of all those we touch.