In an industry where people are the product and performance is the currency, the Australian Travel Industry Association is stepping in with a timely nudge in the right direction.
On Thursday, 28 May, ATIA will host a focused, no-nonsense webinar designed to help travel businesses do what many quietly struggle with: get the very best out of their teams without losing the human touch. Because let’s be honest, managing performance sounds straightforward until you’re actually doing it.
Delivered in a tight 30-minute format, the session will be led by Fiona Corbett of Australian Business Lawyers & Advisors, bringing a practical, legally grounded lens to a topic that too often drifts into grey areas.
The agenda is refreshingly clear. Attendees will be guided through setting expectations that actually stick, defining KPIs that matter, and, perhaps most critically, addressing issues before they snowball into something far less manageable. There’s also a structured approach to performance conversations, along with a simple documentation template for those moments when formality becomes necessary.
This is not theory for theory’s sake. It’s practical, applicable guidance aimed squarely at business owners and managers who understand that a high-performing team doesn’t happen by accident; it’s built, maintained, and occasionally recalibrated.
Importantly, the session is exclusive to ATIA-accredited members, reinforcing the association’s broader commitment to lifting standards across the sector.
Dean Long, CEO of ATIA, put it plainly:
“As part of ATIA’s support for members, the webinar will provide valuable, applicable advice for members to maximise their business’s performance whilst supporting their staff.”
He continued with a reminder of the bigger picture:
“ATIA represents and advocates for Australian travel businesses; including every staff member in every team. It’s part of our mission to help the whole travel industry feel supported to work at their full potential.”
It’s a message that lands well in today’s environment. Talent is tight, expectations are high, and the margin for mismanaging people is slimmer than ever.
For those keen to sharpen their leadership toolkit, registrations are open here:
https://register.gotowebinar.com/register/9007254684897658462.
The bottom line
Good businesses manage performance. Great ones do it consistently, clearly, and with purpose. ATIA’s latest initiative suggests that the industry is being encouraged, quite rightly, to aim for the latter.
by Christine Nguyen – (c) 2026.
Read Time: 2 minutes.
About the Author.
Christine’s story is one of quiet courage, told without fuss and lived with remarkable grace. She arrived in Australia as a young refugee from Vietnam, carrying little more than hope, family, and a curiosity that refused to be extinguished. Sydney became home, built patiently, brick by careful brick.
She studied Tourism at TAFE and soon found her place in inbound travel, working with one of the city’s leading destination companies. Christine loved showing visitors the Australia that lives beyond postcards, warmer, truer, and far more interesting.
When the sea began to whisper, and life asked for a gentler rhythm, she listened. Designing brochures, writing blogs, she discovered storytelling waiting quietly inside her.
Today, at Global Travel Media, Christine writes with warmth and wisdom, softly and persuasively reminding us why travel still matters.
