Misfits is bringing its best-selling, indulgent high-protein bars to 52 Costco stores across the Texas region starting March 4, 2026. Known for delivering chocolatey, chewy goodness without compromise, Misfits packs 14–15g of protein, less than 1g of sugar, and only 190 calories into every bar. Plant-based, non-GMO, gluten-free, and free from palm oil and artificial sweeteners, Misfits proves that you can have your candy and your protein too.
The Costco launch features the Misfits 14 Bar Variety Pack ($18.99) which includes two of the brands best selling flavors, Cookie Butter and Brownie Batter. Perfect for stocking up at home, in the office, or for on-the-go fuel, the variety pack delivers craveable flavor and high-protein performance in one convenient box.
Following rapid U.S. expansion since 2023, Misfits continues to grow its retail footprint across major national retailers, and this Costco launch marks another exciting milestone in the brand’s 2026 expansion.
Customers can now shop the Misfits 14 Bar Variety Pack at Costco locations throughout Texas beginning March 4, 2026, and experience the protein bar that truly tastes like candy. For more information or sample requests













