2025 was a pivotal year for BWH Hotels, as it built on its strong business foundations and regional partnerships to expand its hotel and resort portfolio in Asia.
With 18 brands under three distinct hotel groups – WorldHotels™, Best Western® Hotels & Resorts, and SureStay® Hotels – BWH Hotels is perfectly positioned to meet the needs of owners and guests in every market, from gateway cities to emerging destinations.
SureStay Plus by Best Western T Pattaya
The group’s rapid growth in Thailand continued with the addition of three hotels. SureStay by Best Western Iconic Ari-Jatujak reinforced the group’s presence in the Thai capital. At the same time, SureStay Plus by Best Western T Pattaya and Siamese Hotel Pattaya, BW Signature Collection started welcoming travellers to the country’s Eastern Seaboard.
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- SureStay by Best Western Iconic Ari-Jatujak
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- Siamese Hotel Pattaya, BW Signature Collection
Vietnam is another key market, and significant progress was made in 2025. Best Western Premier Imperial Dalat introduced Best Western’s timeless standards of hospitality to the country’s Central Highlands. At the same time, WorldHotels secured exciting new luxury projects in Phu Quoc and Ho Chi Minh City.
Best Western Premier Imperial Dalat
The reopening of Best Western Plus Hotel Subic, a stylish seafront hotel 2.5 hours’ drive from Manila, underscored the confidence of local owners in BWH Hotels’ strength in the Philippines. And in Indonesia, the debut of Best Western Setiabudhi Bandung represents the group’s commitment to serving business and leisure travellers in major cities.
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- Best Western Plus Hotel Subic
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- Best Western Setiabudhi Bandung
Perhaps most notably, six new hotels were added in Pakistan, making BWH Hotels one of the leading international hotel groups in this dynamic South Asian country. The launch of Best Western hotels in Rawalpindi, Gujranwala, Quetta, and Faisalabad earlier this year was followed by the opening of Best Western Premier Hotel Karim Abad Hunza and Best Western Plus Grand Hotel Multan, boosting the group’s nationwide portfolio to eight outstanding properties.
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- Best Western Premier Hotel Karim Abad Hunza
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- Best Western Plus Grand Hotel Multan
With many more projects in the pipeline, BWH Hotels will continue to create exceptional guest experiences across Asia in 2026 and beyond.
