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Tourism Tropical North Queensland - logoTourism Tropical North Queensland (TTNQ) and Webjet are once again revolutionizing domestic travel by relaunching their record-breaking airfare sale. Starting January 29 and running until February 1—or until sold out—the promotion offers Australian travellers up to $125 off interstate flights and $100 off intrastate fares to Cairns. This exciting campaign aims to boost visitation during Tropical North Queensland’s summer and autumn shoulder seasons, showcasing the region’s unparalleled natural beauty.

Unprecedented Demand Driving Tourism Growth

After the extraordinary success of last year’s sale, which saw over 4,400 tickets snapped up in just 36 hours, TTNQ CEO Mark Olsen is urging Aussies to act swiftly. “I encourage travelers to take advantage of this sale and secure a much-needed break in Tropical North Queensland when the Great Barrier Reef is at its clearest and the Wet Tropics rainforest at its greenest,” Olsen said.

The October 2024 sale drew 68% of bookings from interstate travellers, filling a critical gap in visitation during quieter months. This year’s campaign is poised to deliver even more remarkable results, with TTNQ projecting over 19,000 additional visitors, injecting $27 million into the regional economy during the low season.

Partnering for Success

Webjet OTA CEO David Galt expressed enthusiasm about the renewed collaboration. “We’re excited to partner with TTNQ again, offering Aussies the chance to bag a bargain and explore the incredible beauty of Tropical North Queensland. Last year’s sale sold out in record time, and we anticipate another wave of excitement as more travelers discover this iconic region.”

Webjet’s promotion is strategically timed to align with TTNQ’s broader campaign activity, which includes partnerships with Expedia, Wotif.com, and My Queensland. Flash sales on accommodations and experiences running until mid-February, along with March holiday packages, aim to create a holistic travel experience.

Increased Accessibility to Cairns

Cairns Airport CEO Richard Barker emphasized the growing accessibility of the region, citing increased domestic flights and expanded seating capacity from airline partners like Jetstar. “We’re seeing airlines scheduling more flights and deploying larger aircraft, which is a strong vote of confidence in our region,” Barker said.

Jetstar’s recent launch of direct flights from the Sunshine Coast has been met with overwhelming support from locals and visitors alike. “The discounted airfares announced today are perfectly timed for travelers looking to enjoy a tropical getaway before winter sets in,” Barker added.

Why Visit Tropical North Queensland Now?

With its lush landscapes and vibrant ecosystems, Tropical North Queensland is a bucket-list destination, particularly during the rejuvenating months of late spring through autumn. Olsen highlighted the unique attractions awaiting visitors:

  • The Great Barrier Reef: At its most evident following the annual coral spawning.
  • The Wet Tropics Rainforest: Bursting with life and colour.
  • Wildlife Experiences: Spot cassowary chicks with their dads.
  • Seasonal Delights: Indulge in the region’s famous mangoes.

“Discounted airfares combined with incentives for accommodation and tours will remind Australians why a Tropical North Queensland holiday is the perfect post-Christmas escape,” Olsen said.

Record Investments in Tourism Campaigns

This year’s campaign builds on TTNQ’s significant investments, supported by $1.5 million from the Australian and Queensland Governments’ Disaster Recovery Funding. TTNQ’s additional $1.1 million contribution, combined with partner support, has brought the total campaign investment to over $5.5 million, extending promotional efforts into 2025.

By leveraging these resources, TTNQ aims to ensure the continued growth of the region’s tourism industry while highlighting its resilience and sustainability.

How to Secure These Deals

Travellers eager to take advantage of this limited-time offer can book discounted airfares directly through Webjet: https://www.webjet.com.au/destinations/cairns.

With additional deals on accommodations and tours available through platforms like Expedia, Wotif.com, and My Queensland, now is the perfect time to plan an unforgettable escape to Tropical North Queensland.

Final Call: A Holiday You Can’t Miss

This sale is a golden opportunity for those seeking pristine beaches, world-class snorkelling, and lush rainforests to experience the best of Australia’s tropics.

Don’t wait—secure your ticket to paradise before February 1, or risk missing out on the adventure of a lifetime. Whether exploring the Great Barrier Reef, hiking through ancient rainforests, or simply soaking up the sun, Tropical North Queensland has it all.

 

 

 

Category: Sandra Jones

 

 

 

 

 

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