Swan Hellenic is pleased to announce the appointment of Kirsty Fruin as Sales Director Australia & New Zealand, reinforcing its commitment to the travel trade across the region.
In this role, Kirsty will lead Swan Hellenic’s sales strategy and trade engagement throughout Australia and New Zealand, working closely with agency partners, key accounts and industry stakeholders to support continued growth and brand awareness. She will report to Beth Stolyar, Regional Director.
Kirsty brings extensive experience in cruise and travel sales, with a strong focus on trade partnerships, commercial strategy and revenue growth. She joins Swan Hellenic from HX Expeditions, where she served as Key Account Manager ANZ, managing key trade relationships across Australia and New Zealand and delivering targeted sales and marketing initiatives.
Her career includes senior roles with Fred. Olsen Cruise Lines, Royal Caribbean Cruises, and The Travel Corporation, where she held leadership and account management positions across both the UK and international markets. Kirsty has a proven track record in developing high-performing sales strategies, leading teams, and building long-term, mutually beneficial relationships with the travel trade.
Beth Stolyar, Regional Director at Swan Hellenic, commented:
“Kirsty’s deep understanding of the cruise and expedition sector, combined with her strong trade relationships and commercial expertise, makes her a valuable addition to the Swan Hellenic team. We are excited to have her lead our sales efforts across Australia and New Zealand.”
Kirsty is based in Australia and will work closely with trade partners to support agent engagement, training and sales development across the region.
