In a move that could well be described as a long-overdue hospitality hat-tip to the nation’s backbone industries, the Albanese Government has unveiled a digital game-changer for jobseekers and employers: the eeger platform.
This isn’t your run-of-the-mill job board with tired listings and expired links. No, eeger is a proudly Australian-made, government-funded, industry-driven digital lifeline for the country’s rapidly expanding tourism, hospitality, and travel sectors. And it arrives not a moment too soon.
With demand for skilled workers across these sectors expected to balloon by nearly 150,000 by 2033, eeger steps into the spotlight with a timely purpose: to help futureproof the visitor economy by making it easier to recruit, train, and retain talent—especially where it’s needed most.
A National Necessity
Backed by a healthy $10 million investment from the Albanese Labor Government, eeger is the result of a collaboration between the public sector and Accommodation Australia, with a clear message: the time for fragmented recruitment and scattergun training is over.
“The launch of eeger marks a pivotal moment for the industry,” declared Don Farrell, Minister for Trade and Tourism. “It offers a national perspective for job seekers to find the right opportunities and for employers to access the skilled workforce they need.”
In classic Farrell style—part statesman, part sentimentalist—he added, “My first job was in tourism, and I know firsthand how magnificent this industry is to be a part of.” A minister with mud on his boots, so to speak.
A United Front for a Diverse Industry
Australia’s visitor economy doesn’t merely add polish to the nation’s glossy tourism brochures. It supports over 706,000 jobs—roughly one in every 23 countries—and underpins over 360,000 businesses, from outback tour operators and beachside cafés to chic city hotels and regional cultural centres.
It’s a sector that doesn’t just employ—it energises. Yet, the cry for a better-connected, better-trained workforce has echoed for years—until now.
Enter eeger: a platform designed to house job listings and offer training programs and career progression resources. It brings educators, employers, and job seekers together on one slick, easy-to-use digital stage. Whether pulling pints in Perth or guiding guests through Kakadu, there’s now a one-stop shop for your next step.
By Industry, For Industry
What sets eager apart is not just its timing or tech-savvy interface—it’s the philosophy underpinning it. General Manager Emilie Howe says it best: “Eeger is more than a job platform. It’s built by industry, for industry.”
And therein lies its strength. This isn’t some top-down bureaucratic behemoth—it’s a living, breathing resource born from real needs and honest conversations across the industry. Howe urges businesses of all sizes to jump aboard: “We encourage all businesses in Tourism, Hospitality and Travel, no matter the size, to sign up and take advantage of the free eeger platform.”
Accommodation Australia CEO James Goodwin echoed the sentiment with a nod to the collaboration behind the platform’s development: “We’re proud to have worked with so many sectors to develop such an innovative platform that responds exactly to what the industry needs.”
Future-Proofing the Visitor Economy
For a country whose sun-soaked beaches, vibrant cities and red-earth heartland consistently draw millions of visitors, ensuring the people behind those unforgettable experiences are trained, supported and inspired is no small matter.
Eeger offers more than opportunity; it provides stability and direction in sectors long plagued by high turnover, seasonal flux and pandemic-induced turbulence. The platform delivers a national blueprint for workforce development in three of Australia’s most people-driven industries by creating a centralised home for career pathways, training programs, and employer engagement.
It also affirms the Government’s broader mission to strengthen Australia’s economic and cultural pillars through meaningful support for the industries that give our national identity its beating heart.
Sign Up, Step Up
As tourism rebounds and Aussie hospitality flexes its post-COVID muscle, platforms like eeger are not just helpful—they’re essential. If we are to maintain our global reputation for service excellence, warm welcomes, and good flat whites, we’ll need a workforce as polished and professional as the destinations they represent.
So, whether you’re an aspiring chef, a seasoned concierge, or a resort owner searching for the perfect hire, the message is clear: jump on eeger, and you might find your next big opportunity waiting in the wings.
In true Australian fashion—straightforward, innovative, and community-minded—eeger is proof that when government and industry work together, the results can be both practical and profound.
Visit the official eeger platform here: https://www.eeger.com.au.
By My Thanh Pham
