In an innovative move set to redefine capsule hospitality, Cube Hospitality Pte Ltd has unveiled its first-ever social capsule hotel, CUBE Social@Boat Quay. Situated along the iconic Singapore River in a beautifully restored heritage shophouse, this latest addition to the CUBE Boutique Capsule Hotels portfolio seamlessly blends historic charm with modern, socially engaging accommodations.

Mohd K Rafin, Chief Executive Officer of Cube Hospitality, emphasized the evolution of the brand’s capsule concept:

“CUBE Social elevates the boutique capsule experience by not only providing an upscale yet affordable stay but also fostering a sense of community within an elegant, heritage-rich environment. This launch marks a significant step in creating lifestyle-driven, socially engaging accommodations tailored for today’s modern traveler.”

A Prime Location Rooted in History and Modernity

Nestled in the vibrant Boat Quay precinct, CUBE Social@Boat Quay offers guests a unique opportunity to experience Singapore’s past and present in harmony. Just across the river lies the Civic District, home to the Raffles Landing Site, Asian Civilisations Museum, and Victoria Theatre and Concert Hall. By night, Boat Quay transforms into a bustling social hub teeming with bars, restaurants, and cultural hotspots, reinforcing its status as a must-visit destination for tourists and locals.

The Future of Capsule Hospitality: Luxe, Comfort, and Social Engagement

Building upon the foundation of CUBE Boutique Capsule Hotels’ previous properties in Chinatown (2016) and Kampong Glam (2018), CUBE Social@Boat Quay redefines the capsule stay experience, emphasising social connectivity and heritage charm. The three-storey property features:

• 72 plush capsules, with options for queen-sized and single-beds
• 13 private rooms ranging from 11 to 30 sqm, ideal for small groups and families
• A dedicated female-only section with 20 beds for privacy and security
• Soundproof capsules equipped with premium 300-thread-count linens, temperature control, and ambient lighting
• Universal electrical outlets with childproof adapters, personal safes, and luggage cabinets
• Thoughtfully designed, well-ventilated bathrooms stocked with eco-friendly toiletries
• Complimentary amenities, including slippers, combs, shower caps, earplugs, and face towels

A Space Designed for Social Interaction

More than just a place to rest, CUBE Social@Boat Quay encourages interaction and engagement among guests. The art deco-inspired reception lounge welcomes visitors with opulent décor, highlighted by a grand chandelier. Meanwhile, the bar lounge offers an inviting space for casual networking over all-day refreshments, while the outdoor verandah seating presents breathtaking views of the Singapore River.

Guests seeking wellness amenities can use stationary bikes on the verandah, while those needing privacy for professional conversations have access to a soundproof telephone booth. Books and board games are readily available for entertainment.

Affordable Luxury: High-Quality Hospitality at Accessible Prices

In keeping with CUBE’s commitment to affordable luxury, rates start from just S$85 per night, ensuring an upscale experience without compromising on budget. Guests can enjoy daily housekeeping, 24-hour reception, complimentary Wi-Fi, and seamless digital check-ins via the CUBE digital app, which also allows for tour bookings.

Sonia Anya Tay, Founder and Chief Operating Officer, highlighted the appeal of CUBE’s hospitality model:

“Our guests value both comfort and community. Whether they are young professionals, business founders, or adventurous explorers, they appreciate our commitment to premium accommodation, social spaces, and exceptional cleanliness.”

Expanding Horizons: Joint Ventures and Regional Growth

Looking ahead, Cube Hospitality is actively exploring franchise and joint venture opportunities, particularly for heritage property owners seeking to enhance their assets in Singapore and beyond. CEO Mohd K Rafin confirmed the company’s expansion strategy, stating:

“We are strategically eyeing key tourism hubs like Bali, Vietnam, Hong Kong, Penang, and Sydney, all of which boast high visitor traffic and strong air connectivity. Our goal is to establish a network of CUBE Social and CUBE Boutique Capsule Hotels across these destinations in the coming years.”

With a strong commitment to heritage preservation, affordability, and social engagement, CUBE Social@Boat Quay is poised to revolutionize the capsule hospitality landscape, offering guests an unparalleled blend of comfort, culture, and community.

For further information, visit cubehotels.com.sg or contact [email protected].

Address: 70, 71, 72 Boat Quay, Singapore 049859.  Phone: +65 6970 1245.

 

 

 

Written by: Soo James

 

 

 

 

 

==================================