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Samsung Electronics has once again demonstrated its dominance in the global TV market, marking an unprecedented 18-year streak at the forefront of the industry[1]. Market research firm Omdia reported that Samsung has achieved a 30.1% share of the global TV market in 2023. This success is largely attributed to the company’s commitment to continuous innovation and addressing specific user needs, particularly in the premium, large-screen, QLED, and OLED TV categories.

In 2024, Samsung will usher the Hong Kong market into a new era of AI television, launching its revolutionary AI TV series. Amidst the constantly evolving wave of technology, Samsung is committed to enhancing the user’s audio-visual experience, bringing unprecedented excitement and upscaling every moment with more Wow.

The AI TV revolution begins: Experience perfection in every moment

Since its launch in 2017, Samsung’s QLED TV lineup, including the latest Neo QLED models, has surpassed cumulative sales of 40 million units. In 2023 alone, the QLED lineup achieved sales of 8.31 million units. The company has recorded an impressive 60.5% market share in terms of sales for TVs priced over US$2,500. In addition, thanks to robust sales of 98-inch models, TVs over 90 inches have maintained the lead with a 30.4% market share.

At the recent CES® 2024 conference in Las Vegas, Samsung introduced the groundbreaking NQ8 AI Gen3 processor, designed specifically for the Neo QLED 8K, heralding the start of the AI Screen Era. The advancement in state-of-the-art chipsets and capabilities is set to redefine the smart TV domain, integrating sophisticated AI powered by Tizen OS to establish AI screens as center of the smart home innovation.  With breakthroughs in processor technology and the introduction of cutting-edge AI features, Samsung is on course to further transform home entertainment and set new benchmarks in the TV industry. The 2024 Samsung Neo QLED 8K TVs represent a groundbreaking leap in visual and auditory excellence, with pioneering AI security enhancements via Samsung Knox. This innovative design transcends traditional boundaries of smart display technology, embodying the limitless potential of personal lifestyle. It transforms each moment into unparalleled enjoyment, redefining what it means to experience supreme entertainment.

Samsung unveils groundbreaking 2024 AI TV series preview1

2024 Samsung AI TV exclusive pre-order privileges

To celebrate the arrival of the new era of AI television, Samsung has prepared an array of activities for users:

·         [Priority Registration]: From now until 16 April, register on the designated Samsung webpage http://spr.ly/6003ZjeqZ to stay up to date with the latest news and offers on AI TV launches. Successful registrants will receive a discount of HKD 1,000[2]. Registration for the free-of-charge “Private Preview of Samsung AI TV ” workshop, starts on 9 April. For more details, please register now.·          

·         [Pre-order Privileges]: Customers who successfully pre-order the brand-new 2024 Samsung AI TV will enjoy even more fabulous prizes[3]! These customers will also enjoy the opportunity to participate in the game and there are totally 18 prizes, total prizes value worth up to HK$100,000. Don’t miss out on this extraordinary opportunity.